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Heritage Cannabis expansion into U.S. takes big leap with acquisition of Bloom Brands in California

Heritage Cannabis expansion into U.S. takes big leap with acquisition of Bloom Brands in California

Heritage Cannabis (CSE: CANN – OTCQX: HERTF) CEO Clint Sharples joined Steve Darling from Proactive to share news the company has entered into a non-binding letter of intent to purchase all shares of California based Bloom Brands.

Sharples telling Proactive Bloom Brands does things differently in California operating a hybrid business model where brands are owned in California and licensed to partners in New Mexico, Oklahoma, Nevada, Arizona, and Washington.

Sharples says this allows a more cost-effective and rapid new market launch approach to capture early shelf space.