Adcore Inc (TSX:ADCO)(FSE:ADQ) CEO Omri Brill talks to Proactive about Big Tech's recent surge in earnings due to increase spending on advertisements, as well as the implications of Alphabet Inc (NASDAQ:GOOG) and Apple Inc (NASDAQ:AAPL)'s new privacy settings.
Brill says as businesses stay closed during the pandemic, he thinks digital advertising will continue to grow, but perhaps not at the current rate. For the Toronto-based digital marketer, Brill explains how Adcore can be on the 'winning side' of Apple's new privacy settings which will force users to opt-in to allow advertisers to track its users' behavior.