When online retail giant Amazon (NASDAQ:AMZN) reports, the markets around the world tend to watch closely and so it was with the latest quarterly results.
But despite posting a 22% rise in fourth quarter revenues, analysts were not impressed with the numbers.
Net sales in the three months rose to US $35.75bn, but that was still US $200mln short of Wall Street predictions, despite being 22% up on the same period last year.
Meanwhile, profits more than doubled to a record US $482mln (£336m) and annual net sales rose 20% to US$107bn (£75bn).
Yesterday, shares in the tech firm had risen 8.9% in the regular trading session, but after the bell dropped over 13%.
They are now down around 10% at US$584 at 1:44 p.m. in New York.
Founder and chief executive Jeff Bezos was upbeat on the numbers though: "Twenty years ago, I was driving the packages to the post office myself and hoping we might one day afford a forklift.
"This year, we pass $100 billion in annual sales and serve 300 million customers.
“And still, measured by the dynamism we see everywhere in the marketplace and by the ever-expanding opportunities we see to invent on behalf of customers, it feels every bit like Day 1.”