Shein and Temu, two widely popular low-cost Chinese online retailers, have sharply increased their prices for US customers in response to a sweeping new wave of tariffs imposed by President Donald Trump.
The tariffs, announced in early April 2025, include a 145% levy on Chinese imports and the closure of the "de minimis" loophole, which had previously allowed goods valued under $800 to enter the country duty-free.
Both retailers began adjusting their pricing on April 25.
Shein’s prices have increased as much as 377%, according to media reports.
For example, a set of kitchen towels that once sold for $1.28 now costs $6.10, while a meat shredder jumped from $2.91 to $9.02.
Across Shein’s top 100 beauty and health products, the average price reportedly rose by 51% overnight, with home and kitchen goods up 30% and women’s clothing up 8%.
Temu, meanwhile, has added explicit "import charges" of around 145% to orders, sometimes surpassing the original cost of the product.
For example, a summer dress that was previously $18.47 now costs $44.68 after the new charges, while a child’s bathing suit climbed from $12.44 to $31.12.
Both companies have cited the tariffs and new trade rules in customer communications as the direct cause of the price increases.