Live Company Group PLC (AIM:LVCG) the events group, jumped 12% as it said it is “confident” about its various K-Pop events occurring in Europe in 2023, a company statement revealed.
In London, tickets will go on sale in early July, while in Madrid the K-Pop event is over halfway from being sold out.
Further details on both the London and Madrid event will be made available in mid-July in the group’s magazine, Live Company Style.
David Ciclitira, chairman of Live Company, said: “We are delighted with the progress we are making with our K-POP events.
"Ticket sales are strong, and we are confident that these events will be a great success.”
The group is expecting to announce a merchandising agreement with a UK company for the Madrid event later this week.
Talks with potential partners regarding streaming of the K-POP events are also underway as part of a wider plan to bring the genre to overseas markets.
Three new sponsorship deals are on the horizon, with full details expected in “due course”.