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Live Company opens up new revenue stream with merchandising deal

Live Company Group Plc's (LON:LVCG) David Ciclitira dropped into the Proactive London studio to discuss a licensing and merchandising agreement they've signed for its BRICKLIVE brand with Licensing Management International Limited (LMI).

They're a marketing consultancy involved in the promotion of Game of Thrones.

Ciclitira says LMI will be responsible for identifying partners for the licensing and merchandising of BRICKLIVE-branded products that would then be sold at its shows, tours and events.

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