Greenland Minerals Ltd (GML) (ASX:GGG) (OTCMKTS:GDLNF) has made a key in-country appointment as it progresses the world-class Kvanefjeld Rare Earth Project in Greenland towards development and production.
Jørn Skov Nielsen, who is based in Nuuk, Greenland, has been appointed executive general manager and will play a key leadership role.
Will drive in-country activities
Nielsen will help drive many in-country activities pertaining to the project, particularly around licensing and regulation in Greenland and Denmark, as well as strategic and commercial developments into Europe.
GML managing director Dr John Mair said: “The appointment of Jørn Skov Nielsen is a fantastic development for Greenland Minerals, and is a key step in building our in-country capacity in order to develop a globally significant international rare earth business from Greenland.”
Investors have responded positively to the appointment with shares up 8% to 13.5 cents.
Nielsen is an economist with extensive managerial experience stemming from over a decade working in a cross-section of senior roles within the Greenland administration, including the role of Deputy Minister for various areas such as industry, trade, energy, mineral resources, research and labour.
In this capacity he has led government delegations and presented to influential audiences in Asia, Europe, North America and Australia to promote the interests of Greenland and attract foreign investment.
He brings experience in international government, government and commercial negotiations.
Established “strong foundation”
Mair added: “It is a rare opportunity to have an individual with so much relevant experience step in to play an important role in achieving a successful development outcome.
“His desire to join the team is testament to the strong foundation that we have established for Kvanefjeld project, the quality of underlying studies and the opportunity to develop a world-class project for Greenland.”
Nielsen oversaw the negotiations that led to the privatisation of a publicly owned supermarket business and is a former board member in the financial sector.
Importantly, he possesses a deep understanding of the Greenlandic society and business sectors.
This knowledge, along with his career experience has him extremely well placed to join the company at a pivotal time to bolster in‐country leadership and organisational capacity.
Potential to be “world-leader”
Nielsen said: “I look forward to being part of the high-quality work undertaken by Greenland Minerals in the development of a project with far-reaching strategic and commercial significance for Greenland and on a global scale.
“It is a unique industrial project that has the potential to become a world-leader in the extraction of rare earth metals, thus contributing to improved energy efficiency, increasing renewable power generation capacity and reducing greenhouse gas emissions on a world scale.
“The project further has a strong perspective in terms of supporting long-term sustainable development of Greenland's business community, employment and knowledge building.”