viewengage:BDR Ltd

engage:BDR attracts more participants to its online advertising exchange

engage:BDR runs an online marketplace for transacting digital advertising space on websites and mobiles apps.

engage:BDR Ltd -
Revenue generated from the online ad marketplace grew 50% to $17.1 million in 2019

engage:BDR Ltd (ASX:EN1) recently signed five more large scale programmatic partnerships featuring kiip, Advangelists, PulsePoint and RhythmOne.

These partners are all are expected to be strong revenue contributors for the company's programmatic exchange.

engage:BDR generates revenue through customers transacting on its marketplace so the more partners the greater the company's growth potential.

All five integrations are now live and in test phases and a significant revenue contribution is expected.

AdCel onboards large buyer to platform

Additionally, AdCel onboarded one of the largest global programmatic buyers, internet advertising company Criteo.

The company acquired AdCel in 2018 to support growth in mobile and CTV app ad revenues

To recap, EN1 has onboarded seven new programmatic integrations in the March quarter, exceeding the target of 5 for the quarter.

Total programmatic integrations are now at 225.

MocoSpace also joining

EN1 is also onboarding a new large-scale app publisher MocoSpace to the exchange.

MocoSpace is the largest mobile gaming community in North America and has been a popular platform since the peak of MySpace.

Quick facts: engage:BDR Ltd

Price: 0.01 AUD

Market: ASX
Market Cap: $9.22 m

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