Mah will be responsible for providing marketing and sales direction for the Vancouver-based omega-3 producer.
He will also build a team of salespeople in a bid to drive over $1 million in new customer contracts in 2020, LeanLife said in a statement.
Mah has over 33 years of business development experience selling omega-3 products, gaining experience at some of the largest flax oil companies in the Pacific Northwest. He served as director of Canadian regulatory affairs at Nature’s Way and helped to lead the acquisition of fish oil supplement firm Ascenta Health.
As president and partner of Biomed International Products Corp, Mah currently oversees the manufacturing and global distribution of natural medicines to health practitioners.
"We welcome Mr. Mah and his decades of omega-3 sales, marketing and corporate acquisition experience with major companies in the natural health products industry,” said Stan Lis, CEO of LeanLife.
“LeanLife will benefit from the completion of his business development objectives and we are confident he will exceed his sales goals.”
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