viewInvigor Group

Invigor Group teams with blockchain player to monetise loyalty programs

The company's shares closed about 14% higher today, at 0.8 cents.

blockchain representation
Digital tokens for use in loyalty programs

Invigor Group Ltd (ASX:IVO) has entered into a joint venture agreement with ChronoBank.io, a leading global blockchain enterprise, to offer digital tokens for use in loyalty programs.

The company will collaborate with ChronoBank.io to introduce Infinity, a digital token for customers of retailers, brands and service providers.

Aiming to unlock local and international opportunities

The joint venture aims to create a ubiquitous loyalty program in which retailers will have the ability to distribute Infinity digital tokens in lieu of or supplementing existing rewards points.

For the consumer, the introduction of Infinity tokens is expected to simplify the pain of dealing with multiple loyalty programs.

Moreover, it allows loyalty points which previously would have been unused to remain available and widely exchanged.

Invigor and ChronoBank.io are aiming to use their combined technology and intellectual property to accelerate the adoption of Infinity digital tokens on a global scale.

Digital tokens expected to take the place of traditional loyalty programs

Discussions with potential uptake partners are at an advanced stage, with the rollout expected this quarter.

Invigor chief executive officer Gary Cohen said: “Invigor’s unique loyalty solutions turn data into recommendations, which enables retailers, brands and service providers to engage customers in a personalised way to increase spend, frequency and lifetime value.

“According to Forbes, the use of digital tokens in place of traditional loyalty programs will be a significant growth driver for blockchain technology and cryptocurrency.”

Quick facts: Invigor Group

Price: - AUD

Market: ASX
Market Cap: -

Add related topics to MyProactive

Create your account: sign up and get ahead on news and events


The Company is a publisher. You understand and agree that no content published on the Site constitutes a recommendation that any particular security, portfolio of securities, transaction, or investment strategy is...



Medallion Resources forms Rare-Earth Elements Supply Chain consortium with a...

Medallion Resources (CVE:: MDL-OTCPK: MLLOF) CEO Mark Saxon joined Steve Darling from Proactive Vancouver with news the company has formed a technical and financial consortium aimed at accelerating the development of a comprehensive rare-earth element supply chain within the United...

14 hours, 48 minutes ago

2 min read