Proactive Investors - Run By Investors For Investors

Appscatter agrees marketing deal with app powerhouse ironSource

IronSource has one of the industry's largest in-app video ad networks and more than 80,000 developers use the technology to monetise their apps
apps
ironSource is one of the globe's hottest tech stocks

App distributor appScatter Group PLC (LON:APPS) is to market its platform to customers of ironSource, one of Israel’s fastest growing companies.

Appscatter’s platform cover more than more than 75 app stores and this deal will see it offered to ironSource’s community.

WATCH: AppScatter strengthens monitoring service with Priori Data acquisition

IronSource has one of the industry's largest in-app video ad networks and more than 80,000 developers use the company to monetise their apps.

That includes leading game developers such as Kongregate, Playrix, Zynga, Zeptolabs and Big Fish Games.

Through its SDK (software development kit) footprint, ironSource can reach 1.5bn unique active users every month.

Ironsource customers will receive a 20% discount for the first 12 months of use of the platform, while appScatter will also pay a commission of 10% of net revenues received from new users introduced.

Philip Marcella, appScatter’s chief executive, said: "We're thrilled to be partnering with ironSource and beginning an arrangement that will be commercially advantageous for all concerned.

Yevgeny Peres, VP Growth Developer Solutions at ironSource, added: "Our goal has always been to help app developers scale their app businesses, so it makes perfect sense to partner with a company like appScatter, which empowers app developers to quickly and easily penetrate new markets, connect to new users and increase revenues.”

Shares in appScatter rose by 3% to 80p.

View full APPS profile View Profile

AppScatter Group PLC Timeline

Big Picture
July 07 2018

Related Articles

Data stream
November 28 2018
The firm recently reported wider margins and a narrowed loss in its first half, with chairman John O'Hara saying the company was expecting to enter profitability in the full 12 months
lock
October 18 2018
Managed services revenue jumped 52% in the first half of 2018 with the order book standing at £2.4mln.
Cloudbuy's online purchasing portal
April 18 2018
"We remain convinced that we have a unique product and a great partner in NHS Shared Business Services to maximise the roll-out of PHB's and Integrated Commissioning across Health and Social Care," the company said.

© Proactive Investors 2018

Proactive Investors Australia PTY LTD ACN:132787654 ABN:19132787654.

Market Indices, Commodities and Regulatory News Headlines copyright © Morningstar. Data delayed 15 minutes unless otherwise indicated. Terms of use