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Catapult Group delivers GPS wearable tracking technology for cricket players

The agreement commenced during the Sydney Test and covers the remaining matches.
Australia England cricket match
Channel 9 will use the data for live broadcast

Catapult Group International Ltd (ASX:CAT) has signed a new GPS data agreement with Channel 9, covering Australia-England matches in the Gillette ODI and T20 Series for the 2017/18 season.

The company’s unique technology captures the physical data of players through small GPS units that are worn by them.

Under the new agreement, Catapult will deliver data from its GPS-enabled wearable tracking technology to Channel 9 for use in live broadcast.

The agreement commenced during the Sydney Test, and covers the five remaining one-day international matches and three T20 matches against England.

Data can be used by teams for performance analysis

The data generated will continue to be made available to the team during the matches for performance analysis, via Catapult’s proprietary performance analytics software, OpenField.

The broadcast overlay is sponsored by Gatorade and viewers have already seen the metrics - including total distance run, top speed, and hard running efforts - presented as the “Gatorade Tracker”.

Positive revenue outlook for the company

Catapult has generated positive Q1 FY18 net operating cash flow of $8.3 million with its cash balance up 20% on the previous quarter (Q4 FY17) to $20.1 million.

Significantly, Q1 FY18 cash receipts from wearables customers are up 80% on Q1FY17 to $10.1 million.

The company’s outlook for FY18 is $76 - $81 million group revenue representing a 25%-33% growth on FY17 statutory revenue.

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