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Invigor Group launches new market intelligence solution

Published: 15:30 06 Feb 2017 AEDT

digital-marketing
SpotLite is a software-as-a-service platform

Invigor Group (ASX:IVO) has launched a market intelligence and price tracking solution, SpotLite, adding to Invigor’s growing and increasingly diversifying revenue base with sign-ups now occurring.

This follows the successful completion of the worldwide beta testing phase involving leading brands such as Dyson Australia, PC maker ASUS Brazil, and online retailer Kogan.

SpotLite is a software-as-a-service (SaaS) platform providing access to real-time competitive pricing data and analysis across a broad range of retail segments.

The new division is expected to deliver in excess of $1 million in annualised revenue during the first 12 months.

Given beta testing has taken place in both Australia and Brazil, SpotLite can now be marketed domestically and internationally, and across multiple sectors.

The company is aiming to tap a broad revenue pool, from large organisations through to the high volume SME market.

Invigor now has three revenue-generating platforms firing simultaneously – Insights, Condat, and now SpotLite.

All the platforms have new contracts pending which are expected to be announced soon.

Last month, the company won its first major deployment of its Insights Visitor wifi analytics platform with Tennis Australia for the 2017 Australian Open tennis tournament.

Furthermore, Invigor secured a $4.53 million financing facility earlier this month to help strengthen its balance sheet and deliver solid growth from operating businesses.

The company’s share price has increased about 38% since the beginning of this year, last trading at $0.022.

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