MSM Corporation International (ASX:MSM) formerly Minerals Corporation will start life as a listed company today with $7 million in cash reserves after a reverse takeover spawned an online, mobile-first, talent discovery competition platform.
The RTO saw MSM issue some 117 million MSM shares at $0.06 each in the offering that placed a post-money valuation of $16.5 million on MSM.
The first product offering is called the Megastar Millionaire talent discovery platform which will look to disrupt the search for new artists, traditionally done through television, via interactive online gaming and social media that will mobilise and individualise talent discovery.
The Megastar Millionaire competition platform will allow people to more easily showcase their talents to a global digital audience and offer advantages over traditional television platforms.
The business model will be aided by being the first to market platform and has strategic partnerships with Silicon Valley-based music content and community platform developer ToneDen Inc.
Partnerships with next generation studio/distribution platform Digital Riot Media LLC and leading talent agency ROAR LLC are enhanced by media and entertainment industry figures including Doug Barry, Dion Sullivan, Michael Pole and John Baldecchi.
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