18:00 Fri 11 Oct 2019
Tremor International - RhythmOne Tops Pixalate's Trust Indexes
("Tremor" or the "Company")
RhythmOne Tops Pixalate's Global, Mobile and Video Trust Indexes
RhythmOne ranked first among its peers in each of Pixalate's Global, Mobile and Video Trust Indexes. RhythmOne's ability to successfully combat invalid traffic and fraud is driven by RhythmGuard, the Company's proprietary brand safety technology. RhythmGuard's unique detection algorithms, combined with data from recognised third-party verification partners, help to ensure uniform quality across supply and demand partners.
Pixalate's Seller Trust Indexes are the worldwide standard in programmatic advertising quality ratings. The indexes evaluate and rank the quality and integrity of advertising networks and sellers across all channels, platforms and devices using data from billions of transactions. Companies are then ranked on transparency, viewability, ads.txt and engagement amongst other factors.
For more information on the ranking criteria, please visit: https://blog.pixalate.com/global-mobile-video-seller-trust-index-q2-2019
"I am pleased to see our RhythmOne division leading the market in terms of seller trust, especially as fraud continues to be one of the principal challenges facing digital advertisers. It is a testament to the quality of our team and our technology that advertisers are confident that they can purchase the highest quality inventory available when they partner with us."
For further information please contact
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Tel: +972 3 545 3900 |
finnCap Ltd (Nominated Adviser) Corporate Finance - ECM -
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Tel: +44 (0)20 7220 0500 |
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Tel: +44 (0)20 7390 0230 |
About
Tremor Video helps advertisers deliver impactful brand stories across all screens through the power of creative video intelligence-innovative video technology combined with advanced audience data and captivating creative. Tremor Video is one of the largest and most innovative video advertising companies in
The
RhythmOne drives real business outcomes in multiscreen advertising. Its highly-ranked programmatic platform efficiently and effectively delivers performance, quality, and actionable data to demand and supply-focused clients and partners - and its influencer marketing offering fosters action and awareness by connecting brands with influencers who create and distribute branded content to engaged consumers.
About Pixalate
Pixalate is an omni-channel fraud intelligence company that works with brands and platforms to prevent invalid traffic and improve ad inventory quality. It offers coordinated solutions across display, app, video, and OTT for better detection and elimination of fraud.
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