Proactiveinvestors Australia Animoca Brands Corporation Ltd https://www.proactiveinvestors.com.au Proactiveinvestors Australia Animoca Brands Corporation Ltd RSS feed en Sat, 20 Jul 2019 23:50:20 +1000 http://blogs.law.harvard.edu/tech/rss Genera CMS action@proactiveinvestors.com (Proactiveinvestors) action@proactiveinvestors.com (Proactiveinvestors) <![CDATA[News - Animoca Brands shares rise on acquiring Gamma Innovations to boost gaming userbase ]]> https://www.proactiveinvestors.com.au/companies/news/222893/animoca-brands-shares-rise-on-acquiring-gamma-innovations-to-boost-gaming-userbase-222893.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into an agreement to fully acquire Gamma Innovations Inc which is focused on developing the GammaNow computing engine.

GammaNow is a desktop application that allows users to leverage their computers’ idle processing power to generate Gamma Points, which are used to acquire in-game rewards for their favourite games.

READ: Animoca Brands launches Android version of mobile game Crazy Defense Heroes

Gamma recently executed a software license and development agreement with Razer Inc (HKG:1337), a global lifestyle brand for gamers.

As part of the agreement, Gamma white-labelled its GammaNow computing engine to develop ‘Razer SoftMiner’, a mining software that utilises users’ computers’ idle processing power to mine for ethereum, with Gamma collecting 50% of the value of tokens mined.

In return, users receive Razer’s own loyalty credits called Razer Silver.

 

Razer SoftMiner launched in December 2018 and was immediately integrated into the Razer Central software.

This software runs across Razer’s user base of over 60 million and enables users to receive notifications to download and install SoftMiner.

Strategic rationale

The acquisition of Gamma confers to Animoca a commercial relationship with Razer, which represents a potential audience of 60 million users, consisting primarily of gamers.

The current install base for Gamma’s software is above 700,000 (with 692,000 installs through the RazerSoftMiner platform, plus an additional 15,000 direct downloads of the GammaNow version of the platform).

There are about 60,000 daily active users of Razer SoftMiner.

READ: Animoca Brands’ first Formula 1 digital collectible goes up for auction, fetches record price

Animoca is also exploring the opportunity to utilise the computing power generated by GammaNow users to power artificial intelligence (AI) and machine learning functionalities.

GammaNow’s computing power is inexpensive, reliable, scalable, and in the long term has the potential to outpower cloud supply, which is expensive and unable to meet future demand projections.

Animoca co-founder and chairman Yat Siu said: “The acquisition of Gamma continues the strategic expansion of Animoca Brands.

“We are immensely looking forward to working with both Gamma and Razer, who powerfully boost our focus on gamers and have a large audience of PC users - representing millions of potential candidates for our blockchain gaming products."

Acquisition terms

Animoca, via its wholly owned subsidiary Animoca Brands Limited, will acquire from Gabriel Schillinger, Samuel Snyder, and other Gamma shareholders 100% of the issued capital in Gamma Innovations Inc. for an upfront consideration of about $511,600.

This consideration is payable in either cash or common shares of Animoca’s stock, determined at Animoca’s sole discretion, on the date of the execution of the definitive agreement, which will be executed as soon as practicable.

Additionally, Animoca will pay to the sellers an earn-out payment equal to about $3.65 million in the event that Gamma achieves a cumulative revenue milestone of US$5 million for the three-year period measured from the effective date of the definitive agreement.

New substantial shareholder  joins register

Animoca also has a new substantial shareholder in Ponderosa Investments (WA) Pty Ltd.

Ponderosa has acquired a 5.05% stake in the company through the ownership of 41.44 million shares.

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Thu, 27 Jun 2019 11:31:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222893/animoca-brands-shares-rise-on-acquiring-gamma-innovations-to-boost-gaming-userbase-222893.html
<![CDATA[News - Animoca Brands enters trading halt pending details on proposed transaction ]]> https://www.proactiveinvestors.com.au/companies/news/222718/animoca-brands-enters-trading-halt-pending-details-on-proposed-transaction-222718.html Animoca Brands Corporation Ltd (ASX:AB1) has been granted a trading halt by the ASX pending the release of information regarding a proposed transaction. 

Shares in the company will remain halted until the earlier of either, the release of relevant information, or, the commencement of trading on Thursday 27 June 2019.

READ: Animoca Brands launches Android version of mobile game Crazy Defense Heroes

The company recently launched the mobile game Crazy Defense Heroes in the Google Play Store globally.

Crazy Defense Heroes is the sequel to Crazy Kings, both games achieving success generating $2.8 million in revenue in the first three months since the January 2018 launch.

The launch follows an initial early access phase where Crazy Defense Heroes was featured worldwide on Google Play’s Early Access platform.

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Tue, 25 Jun 2019 12:52:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222718/animoca-brands-enters-trading-halt-pending-details-on-proposed-transaction-222718.html
<![CDATA[News - Animoca Brands appoints acclaimed artist Kevin Abosch as creative director ]]> https://www.proactiveinvestors.com.au/companies/news/222454/animoca-brands-appoints-acclaimed-artist-kevin-abosch-as-creative-director-222454.html Animoca Brands Corporation Ltd (ASX:AB1) has appointed internationally acclaimed artist Kevin Abosch as its creative director.

Abosch is a renowned conceptual artist based in New York City, having produced works in photography, sculpture, installation and film.

His work aims to bridge art and technology by utilising digital tokens and blockchain and has been exhibited globally in Russia, Ireland, Columbia and Switzerland.

READ: Animoca Brands to auction second Formula 1 digital collectible day after record-setting first auction

Animoca Brands co-founder and chairman Yat Siu said: “The appointment of Kevin Abosch is another testament to the cutting-edge nature of the work we do at Animoca Brands.

“We are privileged and honoured to be able to attract the top talent across different fields.”

As creative director Abosch will provide creative advice and direction to the company for upcoming games including The Sandbox and F1 Delta Time.

Animoca Brands will seek Abosch’s guidance on the sales process associated with NFT’s and other valuable digital assets.

The company also leverage the artist's established profile and market recognition to bolster its profile.

READ: Animoca Brands launches Android version of mobile game Crazy Defense Heroes

Abosch said: “As an artist I explore the nature of identity and value, so working with Animoca Brands on projects such as The Sandbox and F1 Delta Time is extremely exciting.”

In January 2018 Abosch revealed his ‘IAMACOIN exhibition which featured 10 million visual artworks created by him in the form of cryto-tokens on the Ethereum blockchain called IAMA coins.

In February 2018 he created a single ERC-20 token titled ‘Forever Rose’ which although inspired by a photograph, lacks any visual presence.

‘Forever Rose’ sold to a group of art collectors for US$1 million.

 

Recently Absoch sold a work titled ‘Yellow Lambo’ to former Skype chief operating officer Michael Jackson for US$400,000 which composed of 42 inline alphanumerics representing the blockchain address for a token called ‘YLAMBO’ which Abosch also created.

His collaboration with world-famous Chinese artist Ai Weiwei saw the artists create two standard ETC-20 tokens called ‘PRICELESS’.

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Thu, 20 Jun 2019 10:02:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222454/animoca-brands-appoints-acclaimed-artist-kevin-abosch-as-creative-director-222454.html
<![CDATA[News - Animoca Brands to auction second Formula 1 digital collectible today after record-setting first auction ]]> https://www.proactiveinvestors.com.au/companies/news/222378/animoca-brands-to-auction-second-formula-1-digital-collectible-today-after-record-setting-first-auction-222378.html Animoca Brands Corporation Ltd (ASX:AB1) will begin the auction of its second F1® virtual car: the Monaco Edition 2019 on June 19, 2019 at 2 am GMT.

This auction follows the record-setting success of Animoca’s first official Formula 1 non-fungible token (NFT), the 1-1-1 race car.

READ: Animoca Brands’ first Formula 1 digital collectible goes up for auction, fetches record price

The Monaco Edition 2019 car is a unique and high-powered virtual race car inspired by the FORMULA 1 GRAND PRIX DE MONACO, one of the most demanding circuits in F1.

Its livery is inspired by the red and white portion of the principality of Monaco coat of arms, and its ruling family the House of Grimaldi.

Like the 1-1-1 race car, which broke virtual item auction records last month, the Monaco Edition 2019 race car is a one-of-a-kind digital asset, making it unique and highly desirable as both an in-game item and a digital collectible.

1-1-1 race car

The auction for the Monaco Edition 2019 race car starts today at 2 am GMT and runs for 72 hours.

Participation requires a web browser that supports Ethereum wallets, as well as an Ethereum wallet; bids will be made in ether.

NFTs can attain a high value

Rare digital collectibles can be extremely valuable. The winning bid for the 1-1-1, the first official Formula 1 NFT race car, was 415.9 ether.

In terms of ether this was the highest sum paid for a single virtual item outside of CryptoKitties.

In dollar value the car fetched about US$113,000 at the time of sale, placing it firmly among the most valuable virtual assets ever sold.

The 1-1-1 race car was also one of the highest ever auction results for any NFT and set a record for the highest price ever paid for a branded game NFT.

READ: Animoca Brands launches Android version of mobile game Crazy Defense Heroes

Animoca Brands chairman and co-founder Yat Siu, in a letter to shareholders, said the company is now making history by defining - and redefining - what it means to have true digital ownership.

He added: “Thanks to NFTs, we are developing new economics that exist - persistently and independently of other products and services - in the digital world.

“Technology dominates our lives in an unprecedented manner. In modernised countries, we now spend most of our waking hours in front of a screen.

“On average, the more than 2 billion gamers around the world each spend more than 7 hours a week playing games.

“All this places us at a critical inflection point: for the first time, the billions of hours that our species invests in consuming interactive entertainment can be made to deliver or generate direct, real value.

READ: Animoca Brands' subsidiary raises $3.6 million to fund blockchain version of tokenised gaming platform

“Blockchain and other technologies now allow the community to effect real material gain from the time spent in virtual environments such as video games.

“We believe in a near future where digital goods that can deliver direct value and ownership are going to significantly increase user engagement.

“We believe that all (or at least most) digital elements will, eventually, carry value in this manner, and that this trend is being led by the gaming industry.”

READ: Animoca Brands partners with venture accelerator Brinc for gaming and esports opportunities

“Blockchain Gamer’s (a publication spun out from Pocket Gamer) list of most anticipated blockchain games now includes no fewer than FOUR titles associated with Animoca Brands, by partnership or equity ownership: Crypto Space Commander (which now includes Star Trek intellectual property), MLB Champions (based on Major League Baseball), CryptoWars, and our in-house project The Sandbox.

“A quote from Blockchain Gamer sums up the outcome that we have been working toward for the last year: If there’s one name that has become synonymous with blockchain games in Asia – it’s Animoca Brands.”

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Wed, 19 Jun 2019 11:32:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222378/animoca-brands-to-auction-second-formula-1-digital-collectible-today-after-record-setting-first-auction-222378.html
<![CDATA[News - Animoca Brands launches Android version of mobile game Crazy Defense Heroes ]]> https://www.proactiveinvestors.com.au/companies/news/222182/animoca-brands-launches-android-version-of-mobile-game-crazy-defense-heroes-222182.html Animoca Brands Corporation Ltd (ASX:AB1) has launched mobile game Crazy Defense Heroes in the Google Play Store globally.

Crazy Defense Heroes is the sequel to Crazy Kings, both games achieving success generating $2.8 million in revenue in the first three months since the January 2018 launch.

The launch follows an initial early access phase where Crazy Defense Heroes was featured worldwide on Google Play’s Early Access platform

Early access statistics very encouraging

The Early Access phase of the game on Google Play generated significant interest, resulting in around 400,000 pre-registrations in the last month.

The total downloads since launch on Apple’s iOS system in January 2018 are around 1.4 million, making the number of pre-registrations on Google Play highly encouraging.

Animoca is also using key social media influencers to reach over 45 million people on platforms such as YouTube, Facebook, and TikTok.

Animoca’s co-founder and chairman Yat Siu said: “We are thrilled to launch Crazy Defense Heroes globally on Google Play.

“We believe that the game will resonate with Android users and underpin an increase in revenue for the company, as worldwide the market share of Android is over three times that of iOS.”

Finally, as Google Play is not available in China, the company is pursuing separate publishing and distribution opportunities for Crazy Defense Heroes for Android in China.

READ: Animoca Brands appoints John Madden as financial advisor

In other recent company news, last week, Animoca appointed senior executive John Madden as a financial advisor to the company.

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Mon, 17 Jun 2019 10:49:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222182/animoca-brands-launches-android-version-of-mobile-game-crazy-defense-heroes-222182.html
<![CDATA[News - Animoca Brands appoints John Madden as financial advisor ]]> https://www.proactiveinvestors.com.au/companies/news/222026/animoca-brands-appoints-john-madden-as-financial-advisor-222026.html Animoca Brands Corporation Ltd (ASX:AB1) has appointed senior executive John Madden as a financial advisor to the company.

Madden has over 30 years’ experience in financial reporting in both small and large listed entities.

He has performed company secretarial roles for numerous ASX listed companies, as well as a range of unlisted public entities.  A large part of Madden’s career was with Rio Tinto in Australia.

Madden has an extensive knowledge of business analysis, taxation and financing, budgeting and planning, governance, and implementing strategic initiatives.

Animoca Brands co-founder and chairman Yat Siu said: “We are pleased to welcome John to the Animoca Brands team and look forward to utilising his extensive knowledge and background to ensure our governance and company protocols become best-in-class.”

READ: Animoca Brands’ first Formula 1 digital collectible goes up for auction, fetches record price

The company’s first official Formula 1 digital collectible, the 1-1-1 car, was recently sold at an auction for 415.9 Ether, worth about US$113,000.

This winning bid represents one of the highest sums ever paid for a game-based non-fungible token (NFT) or virtual asset, and the highest price for a branded game NFT.

The 1-1-1 is the first digital car to be released for the upcoming F1 Delta Time blockchain-based game developed and published by Animoca Brands.

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Thu, 13 Jun 2019 15:07:00 +1000 https://www.proactiveinvestors.com.au/companies/news/222026/animoca-brands-appoints-john-madden-as-financial-advisor-222026.html
<![CDATA[News - Animoca Brands’ first Formula 1 digital collectible goes up for auction, fetches record price ]]> https://www.proactiveinvestors.com.au/companies/news/221178/animoca-brands-first-formula-1-digital-collectible-goes-up-for-auction-fetches-record-price-221178.html Animoca Brands Corporation Ltd (ASX:AB1) has revealed that its first official Formula 1 digital collectible, the 1-1-1 car, has been sold at an auction for 415.9 Ether, worth about US$113,000.

This winning bid represents one of the highest sums ever paid for a game-based non-fungible token (NFT) or virtual asset, and the highest price for a branded game NFT.

The 1-1-1 is the first digital car to be released for the upcoming F1 Delta Time blockchain-based game developed and published by Animoca Brands.

The game, licensed by Formula 1, consists of a collectible component based on NFTs as well as a racing component utilising those NFTs.

READ: Animoca Brands partners with Formula 1 to build racing blockchain game

The 1-1-1 has a sleek aerodynamic design of black carbon composite, rose gold plating, and swathes of glittering diamond crust.

Like its striking and unconventional shell, the performance of the 1-1-1 stands out from the crowd, with performance indices above the maximum levels to deliver unmatched speed, acceleration, and grip.

The first phase of the game, available now, consists of the collectible component featuring NFTs based on F1.

The name of the 1-1-1 signifies the first official Formula 1 NFT, the first F1 Delta Time car auction, and the only one of its kind.

NFTs can attain a high value

Rare digital collectibles can sell for very high sums at auction. The most expensive CryptoKitties NFT was sold for 600 Ether (about US$170,000 at time of sale).

Unlike most other digital items, NFTs can attain such value because blockchain technology enables these digital assets and collectibles to carry properties more often associated with the real world, such as authenticity, rarity, provenance, and scarcity.

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Thu, 30 May 2019 12:34:00 +1000 https://www.proactiveinvestors.com.au/companies/news/221178/animoca-brands-first-formula-1-digital-collectible-goes-up-for-auction-fetches-record-price-221178.html
<![CDATA[Media files - Animoca Brands closes $3.6-million capital raising to fund tokenised blockchain gaming platform ]]> https://www.proactiveinvestors.com.au/companies/stocktube/13755/animoca-brands-closes-36-million-capital-raising-to-fund-tokenised-blockchain-gaming-platform-13755.html Fri, 24 May 2019 02:25:00 +1000 https://www.proactiveinvestors.com.au/companies/stocktube/13755/animoca-brands-closes-36-million-capital-raising-to-fund-tokenised-blockchain-gaming-platform-13755.html <![CDATA[News - Animoca Brands enters cooperation agreement with 9Games for mainland China-focused mobile game expansion ]]> https://www.proactiveinvestors.com.au/companies/news/220841/animoca-brands-enters-cooperation-agreement-with-9games-for-mainland-china-focused-mobile-game-expansion-220841.html Animoca Brands Corporation Ltd (ASX:AB1) has entered a mobile game cooperation agreement with 9Games, a unit of digital media and entertainment business group Alibaba.

The agreement aims to support the expansion of partner iCandy’s mobile game Groove Planet into mainland China, with 9Games to localise and market the game for both Android and iOS.

China gaming market is lucrative for mobile game developers, accounting for revenue of US$20 billion in 2018 and predicted to grow.

 

 

 

The two companies will benefit from 9Games’ strong Chinese market presence, knowledge of Chinese consumer behaviour and established distribution channels.

9Games will localise and publish the game for Android with the licence and relevant technical support provided by Animoca and iCandy.

READ: Animoca Brands’ subsidiary raises $3.6 million to fund blockchain version of tokenised gaming platform

Groove Planet was initially acquired from Animoca Brands, a substantial shareholder of iCandy.

iCandy currently holds exclusive global rights to the game while Animoca is the record holder of the ownership rights.

Revenue generated will be shared by 9Games and iCandy, on commercial terms in line with industry practice.

Animoca is entitled to a proportion of the revenue received by iCandy.

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Thu, 23 May 2019 03:49:00 +1000 https://www.proactiveinvestors.com.au/companies/news/220841/animoca-brands-enters-cooperation-agreement-with-9games-for-mainland-china-focused-mobile-game-expansion-220841.html
<![CDATA[News - Animoca Brands' subsidiary raises $3.6 million to fund blockchain version of tokenised gaming platform ]]> https://www.proactiveinvestors.com.au/companies/news/220831/animoca-brands--subsidiary-raises-36-million-to-fund-blockchain-version-of-tokenised-gaming-platform-220831.html Animoca Brands Corporation Ltd (ASX:AB1) subsidiary TSB Gaming Ltd has raised about $3.6 million in cash and Bitcoin through the issue of both SAND utility tokens and simple agreement on future equity (SAFE) convertible tokens.

Capital raised will go towards development of the upcoming blockchain version of The Sandbox mobile game franchise, with the existing version owned by Animoca subsidiary Pixowl boasting 1.2 million monthly users and 40 million installs.

The blockchain version will be an early-mover in decentralised, community-driven game platforms, providing users with true ownership of their creations as non-fungible tokens (NFT).

 

Animoca co-founder and chairman Yat Siu said the company was honoured that domain-expert companies such as Hashed and Klaytn had chosen to join Animoca to help bring blockchain to consumers through gaming.

He said: “This is a major milestone for the company, validating our blockchain strategy and the NFT-centred blockchain and brand partnerships on which we have been working recently, such as Formula 1.

“One of the first of its kind”

The mobile gaming and technology company also entered into a partnership agreement with the recently established blockchain project Klaytn PTE Ltd, which is the blockchain platform and subsidiary of Korea’s largest instant-messenger corporation Kakao.

Klaytn project head Jason Han said they were very excited at the opportunity to bring The Sandbox to the Korean gaming market.

Han added: “This game is one of the first of its kind, allowing for user-generated NFTs to be traded in-game.”

READ: Animoca Brands to acquire tech industry networking and event platform Leade.rs

Kakao, with a market cap of about $13.3 billion and more than 50 million monthly active users worldwide, will distribute, promote and market The Sandbox game under the agreement.

A spin-off company of Pixowl, TSB Gaming was incorporated in September 2018 to hold all intellectual property for The Sandbox as well as manage development and operation of the platform.

Pixowl is currently in the processing of transferring the Sandbox intellectual property to TSB Gaming, which in return will issue 10 million new shares to Pixowl.   

READ: Animoca Brands partners with venture accelerator Brinc for gaming and esports opportunities

The investment into TSB Gaming comprised 40% cash and 60% cryptocurrency and was led by Distributed Protocols PTE Ltd (Hashed), the largest crypto assets fund and accelerator in South Korea.

Other investors included Helix Accelerator Limited, Mind Fund Group Ltd, Blocore (Gameberry Inc), Thundercore Token Ltd, Klaytn PTE Ltd and Alexis Bonte, a partner at European technology venture capital firm Atomico Ventures.

Summary of the uses for SAND

 

READ: Animoca Brands invests in blockchain games developer Experimental

Pixowl and TSB Gaming chief executive officer Arthur Madrid said: “The Sandbox offers everyone access to a new economic model where players and creators fully participate in the value creation chain and can benefit from the new paradigm where content is the platform.”

The subsidiary’s chief operating officer Sebastien Borget added its vision for the future of decentralised gaming is that NFTs were a catalyst for mass adoption.

Borget continued: “Players will benefit from NFT interoperability across games, giving items a value beyond their utility based on factors such as emotional attachment to their creator, the fame of previous owners or track record across games.”

READ: Animoca Brands plans to consolidate and manage growth in 2019

The Sandbox is already one of the world’s largest independent user-generated content (UGC) platforms with more than 40 million downloads and one million monthly active users.

Its upcoming blockchain version is based on the Ethereum platform, an open-source platform that enables thousands of decentralised cryptocurrencies and projects to be built and deployed on its public blockchain.

Animoca intends to capitalise on the popularity of UGC gaming with NFTs as assets in The Sandbox, allowing players to trade or sell them without restrictions.

User-generated digital assets in the blockchain version of the platform are ERC-721 or ERC-1155 tokens, depending on their scarcity.

SAND is the utility token used throughout The Sandbox ecosystem as the basis of transactions and interactions, using an ERC-20 utility token built on the Ethereum blockchain.

SAND can be used to purchase LAND, spaces or worlds in which users create and play.

LANDs are limited, non-fungible, transferable digital assets stored in an Ethereum smart contract.

As well as acquiring LAND, SAND can be used to purchase, create or develop in-game content in the form of NFTs, including digital items such as ASSETs (user-generated voxel items).

  READ: Animoca Brands acquires aware-winning game studio Skytree

Hashed partner and leader of Hashed Labs Ethan Kim said Hashed considered crypto games to be one of the best testing grounds for experiencing the virtual world that blockchain will bring.

Kim said: “We expect real-world economic activities based on blockchain to come true when the value derived from the virtual world can be distributed and maximised under decentralised protocols.

“In the same vein, Hashed believes The Sandbox, where users can monetise their experience through user-generated contents, can be one of the leaders realising and pioneering this virtual world.

“With its first onset, Hashed aims to contribute to the soft landing of The Sandbox to the Asian market, along with building up a strong community full of talented developers, designers and users.”

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Thu, 23 May 2019 02:31:00 +1000 https://www.proactiveinvestors.com.au/companies/news/220831/animoca-brands--subsidiary-raises-36-million-to-fund-blockchain-version-of-tokenised-gaming-platform-220831.html
<![CDATA[News - Animoca Brands Corporation in trading halt ahead of subsidiary's capital raising news ]]> https://www.proactiveinvestors.com.au/companies/news/220017/animoca-brands-corporation-in-trading-halt-ahead-of-subsidiary-s-capital-raising-news-220017.html Animoca Brands Corporation Ltd (ASX:AB1) has been granted a trading halt by the ASX pending capital raising news by one of the company’s subsidiaries.

The trading halt will remain in place until the start of trading on Tuesday, May 14, 2019, or when an announcement is made regarding the capital raising, whichever occurs first.

Shares last traded at 15 cents a share.

READ: Animoca Brands to acquire tech industry networking and event platform Leade.rs

Earlier this week the company entered into a share purchase agreement to acquire networking and event-matching platform Leade.rs, co-founded by high-profile tech entrepreneur Loic Le Meur.

The platform will be utilised to provide mentoring and investment opportunities for companies on Zeroth, Animoca’s artificial intelligence, machine-learning and blockchain-focused start-up accelerator.

Le Meur will join the company as a venture partner to assist in growth and expansion opportunities, particularly in Silicon Valley.

READ: Animoca Brands partners with venture accelerator Brinc for gaming and esports opportunities

The company also entered into a series of agreements for collaboration and investment with global venture accelerator Brinc Limited.

The company will invest about $1.06 million of its stock into Brinc via a mutual investment and is also leading the pre-seed investment round into Brinc’s subsidiary Brinc AOA Ltd with a commitment to purchase about $1.06 million of Brinc AOA convertible notes.

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Fri, 10 May 2019 12:16:00 +1000 https://www.proactiveinvestors.com.au/companies/news/220017/animoca-brands-corporation-in-trading-halt-ahead-of-subsidiary-s-capital-raising-news-220017.html
<![CDATA[News - Animoca Brands to acquire tech industry networking and event platform Leade.rs ]]> https://www.proactiveinvestors.com.au/companies/news/219702/animoca-brands-to-acquire-tech-industry-networking-and-event-platform-leaders-219702.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a share purchase agreement to acquire networking and event-matching platform Leade.rs, co-founded by high-profile tech entrepreneur Loic Le Meur.

The platform will be utilised to provide mentoring and investment opportunities for companies on Zeroth, Animoca’s artificial intelligence, machine-learning and blockchain-focused start-up accelerator.

Le Meur will join Animoca as a venture partner to assist in growth and expansion opportunities, particularly in Silicon Valley.

Several prominent tech industry leaders will also become Animoca shareholders through the acquisition, including co-founder and former executive chairman of LinkedIn Reid Hoffman and co-founder and former CEO of Evernote Phil Libin.

READ: Animoca Brands partners with venture accelerator Brinc for gaming and esports opportunities

Animoca co-founder and chairman Yat Siu said: “The acquisition of Leade.rs and bringing Loic Le Meur on board as a venture partner will add some of the Valley’s most influential tech leaders to the ranks of Animoca Brands shareholders.

“I’m very excited at the prospect of working with Loic, who is a towering figure in the world of technology.”

The share purchase agreement comprises Animoca acquiring 100% of equity ownership in Leade.rs for an upfront payment of US$0.5 million.

This will consist of US$165,971.81 in cash plus nearly 2.6 million Animoca shares valued at 15.5 cents a share.

READ: Animoca Brands invests in blockchain games developer Experimental

Leade.rs offers a networking and event-matching platform that meets the demand for high-profile technology event speakers, while also facilitating the generation of business and investment opportunities.

Animoca will seek to leverage the platform into a network that bridges business and investment opportunities between East and West.

Le Meur coming aboard as partner will provide both Animoca and its subsidiary Zeroth with an anchor point and networking presence in Silicon Valley.

Leade.rs co-founder Le Meur said he was excited that Leade.rs was joining Animoca Brands.

He said: “This deal will not only expand our reach and network to Asia, but we are joining forces with a very impressive company involved in exciting cutting-edge projects around the world.

“Zeroth, which is Animoca Brands’ accelerator, has made terrific progress in markets like Hong Kong, Japan, and India, accelerating many start-ups that have the potential to become global leaders.

“I look forward to the contributions that Leade.rs will make towards the success of all these efforts.”

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Sun, 05 May 2019 23:21:00 +1000 https://www.proactiveinvestors.com.au/companies/news/219702/animoca-brands-to-acquire-tech-industry-networking-and-event-platform-leaders-219702.html
<![CDATA[News - Animoca Brands partners with venture accelerator Brinc for gaming and esports opportunities ]]> https://www.proactiveinvestors.com.au/companies/news/219423/animoca-brands-partners-with-venture-accelerator-brinc-for-gaming-and-esports-opportunities-219423.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a series of agreements for collaboration with and investment in global venture accelerator Brinc Limited and its subsidiaries.

The company will invest about $1.06 million of its stock into Brinc via a mutual investment and is also leading the pre-seed investment round into Brinc’s subsidiary Brinc AOA Ltd with a commitment to purchase about $1.06 million of Brinc AOA convertible notes.

Animoca and Brinc will also collaborate on the establishment of an esports and gaming accelerator program.

READ: Animoca Brands plans to consolidate and manage growth in 2019

Brinc is one of the world’s leading venture accelerators, operating seven comprehensive acceleration programs in Hong Kong, the Middle East, Europe, and India.

The company accelerates startups focused on Internet of Things (IoT), connected hardware, drones, robotics, and food technology startups. To date, Brinc has invested in 60 startups from 26 countries.

READ: Animoca Brands invests in blockchain games developer Experimental

Animoca co-founder and chairman Yat Siu said: “Here at Animoca Brands and Zeroth we are thrilled to be working with Brinc, the other major accelerator in the immediate region.

“Brinc’s presence and network significantly increase our pathways into Europe, the Middle East, and China.

“The collaboration with Brinc is the first stage of the establishment of a new ecosystem of accelerators and startups that places us at the epicentre of regional startup activity.”

Multiple opportunities

The gaming and esports accelerator to be jointly established by Animoca and Brinc will tap into the burgeoning global esports market, which is estimated to be worth US$1.1 billion in 2019, a 26.7% year-on-year increase from 2018.

The goal of the new accelerator program will be to assist gaming and esports startups through a combination of equity investment, intensive mentoring, and connections to the top sports and esports business executives, sponsors, game developers, publishers, marketers, and investors that are already within the network of Animoca.

Notably, the global audience for esports is estimated to exceed 450 million in 2019, a 15% year-on-year increase, and will reach 645 million in 2022.

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Wed, 01 May 2019 12:53:00 +1000 https://www.proactiveinvestors.com.au/companies/news/219423/animoca-brands-partners-with-venture-accelerator-brinc-for-gaming-and-esports-opportunities-219423.html
<![CDATA[News - Animoca Brands invests in blockchain games developer Experimental ]]> https://www.proactiveinvestors.com.au/companies/news/219310/animoca-brands-invests-in-blockchain-games-developer-experimental-219310.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a simple agreement for future equity (SAFE) with blockchain gaming studio Experimental Group Ltd to participate in Experimental’s seed round of funding.

Experimental has completed its seed round of funding by raising more than US$500,000 from serial entrepreneur and investor Sumit Gupta, who sold his gaming company for US$170 million, invested in Discord and founded Boom TV.

Other participants include Pato Jutard, who sold his gaming company to Disney, Julien Turri, who sold two companies and is the owner of one of the major performance marketing agencies in Brazil, and Argentina's government-backed venture capital firm YAVU.

CryptoWars is main product

CryptoWars, Experimentals’ main product, is a strategy simulation game built on the Ethereum blockchain, which launched in January 2019 and quickly became highly popular among thousands of blockchain gamers processing 450,000 transactions in a single week.

READ: Animoca Brands plans to consolidate and manage growth in 2019

Animoca Brands co-founder and chairman Yat Siu said: “We are thrilled with our third investment in an Argentinian company – Experimental is a true pioneer in blockchain gaming with the first decentralised strategy game to run entirely on smart contracts.

“We believe in the capabilities of its highly competent management team and look forward to working together on many exciting projects.”

Players in CryptoWars create and customise a settlement, form alliances, build armies and wage war over the control of nearby realms and is the final strategy game to run entirely on smart contracts – meaning that all in-game items obtained by players verifiably belong to them in the form of fungible tokens and non-fungible tokens (NFT’s).

READ: Animoca Brands outlines growth opportunities in strategy update

In addition to the investment, Animoca Brands and Experimental have agreed to market and promote each other to their respective platforms and networks, collaborate on the launch of CryptoWars in Asia and discuss opportunities for collaboration including distribution of Experimental’s products.

Experimental chief executive officer Matias Nisenson said: “We’re excited to join forces with Animoca Brands and other amazing investors to bring blockchain gaming into the mainstream.”

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Tue, 30 Apr 2019 10:44:00 +1000 https://www.proactiveinvestors.com.au/companies/news/219310/animoca-brands-invests-in-blockchain-games-developer-experimental-219310.html
<![CDATA[News - Animoca Brands plans to consolidate and manage growth in 2019 ]]> https://www.proactiveinvestors.com.au/companies/news/218803/animoca-brands-plans-to-consolidate-and-manage-growth-in-2019-218803.html Animoca Brands Corp Ltd (ASX:AB1) is a games publisher and developer that specialises in popular gaming in the global marketplace. It experienced rapid growth in 2018 and has made a number of high-profile partnerships over the past year as it looks to now consolidate and manage its growth in 2019 and beyond.

The games company is led by chief executive officer and director Robby Yung and chaired by co-founder and non-executive chairman Yat Siu, a longstanding technology entrepreneur who founded Asia’s first free web page and email provider, Hong Kong Cybercity, in the 1990s.

Animoca CEO Yung is the co-founder and former chief financial officer of Inno-Tech Holdings (HK:8002) buy-up Redgate Media, co-founder and former chief strategy officer of One Media Group (HK:0426), founder and CEO of One Studio, and former general manager of Metromedia Asia Corp (AMEX:MMG).

Chairman Siu has been the CEO of white-label hosted web services company Outblaze for 21 years. Outblaze’s client list of some 75 million active users has included global giant IBM. Yat Siu is also a Typhoon Games director, an advisor to LCX, the Liechtenstein Cryptoassets Exchange, a board member at not-for-profit MIT Media Lab spin-out Cortico and a British Academy of Film and Television Arts (BAFTA) Hong Kong board member.

Earlier this month, Animoca recruited former Sony Computer Entertainment managing director for Australia and New Zealand (ANZ) Michael Ephraim as its ANZ head of partnerships, strengthening the company’s presence in the region.

Ephraim has a strong network among Australia’s content providers, after signing up Stan, Foxtel Play, ABC iView, SBS OnDemand as service providers for the PlayStation digital home entertainment offering. The partnerships recruit is expected to leverage his network to access to sporting and game organisations to collaborate with as Animoca matures and continues to grow.

What does Animoca Brands own?

The key asset is the company’s portfolio of popular games, with some played over social networks and powered by blockchain.

Animoca has reach a series of agreements with partners as it advances its portfolio, adds games and widens its audiences for those games, inking new mutually beneficial deals with organisations representing a variety of corporate interests and technology sectors.

The rapidly growing company classified as a telecommunication services company by the Australian Securities Exchange is both a developer and marketer of new games.

Crazy Defense Heroes and its prequel the tower defence collectable card fantasy game Crazy Kings are among its gaming assets.

The company also has a number of licensed characters in its fold.

These include the characters it picked up with a September quarter 2018 acquisition of independent mobile game company Pixowl Inc for $US4.875 million.

Games picked up with Pixowl are: The Sandbox, Peanuts: Snoopy’s Town Tale, Garfield: Survival of the Fattest, and Goosebumps HorrorTown.

The successful game franchise Sandbox allows gamers to generate their own assets or content.

Who are some of Animoca Brands’ collaborators?

In January 2019 Animoca inked a deal with the overseer of the Amazon-like digital assets trading Worldwide Asset eXchange (WAX).

WAX overseer Exposition Park Holdings SEZC agreed to let Sandbox users monetise their creations by selling them at the largest blockchain in the world.

In July 2018, WAX had the most blockchain trades globally by transaction volume, with more than 5 million peer-to-peer trades of digital collectable items per day.

Blockchain is one way Animoca is taking forward its commercialisation plans.

In December 2018 Animoca reached a licence agreement with a subsidiary of video gaming pioneer Atari SA (XPAR:ATA) (NASDAQ:PONGF) allowing the blockchain gamer to produce and publish blockchain versions of the popular Atari mobile games RollerCoaster Tycoon Touch and Goon Squad in global markets outside Greater China.

The WAX and Atari deals are two high-profile agreements Animoca has reached with partners designed to increase its audience, grow its portfolio of games and build and strengthen its brands.

As Animoca’s co-founder and chairman Yat Siu put it in the company’s recent annual report for 2018, “We partner with giants.”

Animoca is expected to continue pursuing a high-profile partnership and acquisitions program, appointing the former Sony ANZ managing director as its head of partnerships earlier this month after acquiring Stryking and Football-Stars three days earlier.

The company is also focused on investing in start-up companies and junior players in the gaming and technology industries, investing in 60 start-ups in 2018 through its accelerator Zeroth.

Last October it made a mutual investment in six blockchain-focused developers and companies — Datum, LikeCoin, Musicoin, OST, Harmony and I-House — demonstrating its willingness to consider a multitude of arrangements as it partners or moves forward alongside complementary players in the gaming space.

Siu wrote in the company’s annual report released on April 1, 2019, the company’s “transactions in the first part of 2019 have continued to extend our growth trend.”

Among these are a contract with Vigame worth $12.6 million over a year, fruit of an iClick partnership, and a partnership with Formula 1 that draws the high-profile racing franchise into blockchain gaming.

The contract exceeded original estimates that tipped the iClick deal would generate in new initial revenue in 2019 of $11 million.

A collaboration with Talenthouse, brand manager for clients include Disney, Google, Amazon, Nike and McDonald’s, is expected to grow revenues from digital advertising, and blockchain and non-fungible tokens (NFTs).

Animoca’s 2018 revenues were $12.8 million, a $6.3 million or 97% increase on the 2017 revenue result.

Total comprehensive losses were down $5 million, or 62%, to $3.1 million.

The losses translated to a 0.6 cent loss per share, a 1.4 cents a share or 71% decline on the 2.2 cents a share loss of 2017.

What is Animoca’s reporting schedule?

Animoca reports its cash spending and achievements to the market on a quarterly basis.

It ended December 2018 with $11 million cash and planned $3.8 million of expenses for the March quarter of 2019.

The company filed its fiscal year 2018 annual report to shareholders on April 1, 2019.

It is expected to continue to report its annual results on a calendar year basis.

Animoca is due to file its next quarterly report at the end of April 2019.

Inflection points

New partnerships, strategic agreements and significant transactions

Takeovers and other mergers and acquisition activity

Revenues and significant addition to gaming audiences and marketing reach

Revenues and profit trajectories

Animoca chairman Yat Siu notes strategy to consolidate and manage growth

“We believe gamers are the first and easiest frontier for blockchain adoption,” Animoca chairman and co-founder Yat Siu said in a strategy update presentation released last Thursday.

“Animoca Brands is on a mission to use games to onboard the next billion people on to blockchain.

“We believe that the true digital ownership conferred by NFTs has the potential to significantly boost conversion for our products.”

Siu had noted in the company's annual report earlier this month: “The company’s transactions in the first part of 2019 have continued to extend our growth trend.

“Animoca Brands has never been in a stronger position than it is today.

“The rapid expansion of Animoca Brands in 2017 and 2018 resulted in new subsidiaries and operation centres in Canada, Argentina, and Finland, as well as new products, services, subsidiaries, and investments.

“Our theme for 2018 was growth and market establishment; in 2019 we intend to continue expanding, but — with the assistance of the world-class senior talent that we brought on board during 2018 — we will also focus on consolidating and managing the incredible growth the company has already experienced.”

 

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Mon, 22 Apr 2019 18:30:00 +1000 https://www.proactiveinvestors.com.au/companies/news/218803/animoca-brands-plans-to-consolidate-and-manage-growth-in-2019-218803.html
<![CDATA[News - Animoca Brands outlines growth opportunities in strategy update ]]> https://www.proactiveinvestors.com.au/companies/news/218811/animoca-brands-outlines-growth-opportunities-in-strategy-update-218811.html Animoca Brands Corporation Ltd (ASX:AB1) has identified blockchain gaming, artificial intelligence (AI), and brand licencing as areas of opportunity for the company.

In FY2018, Animoca generated operating revenue of $12.8 million, up 97%, largely from its core gaming business.

Since this time, Animoca, has made a number of partnership deals, acquisitions, and licensing agreements to continue growing revenue in FY2019.

In 2018, Animoca Brands formed strategic partnerships with industry heavyweights such as HTC, iClick, Atari, and Axiom Zen

The partnership with iClick Asia Interactive Ltd (NASDAQ: ICLK), China’s largest independent online marketing platform, was expected to generate revenues of $11 million in 2019.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

More recently, the iClick partnership produced a contract with Vigame worth $12.6 million over one year.

2019 has already been busy with a partnership with Formula 1 ® and a collaboration with Talenthouse.

READ: Animoca Brands shares continue to rise on positive news flow

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Thu, 18 Apr 2019 12:03:00 +1000 https://www.proactiveinvestors.com.au/companies/news/218811/animoca-brands-outlines-growth-opportunities-in-strategy-update-218811.html
<![CDATA[News - Animoca Brands acquires award-winning game studio Skytree ]]> https://www.proactiveinvestors.com.au/companies/news/218456/animoca-brands-acquires-award-winning-game-studio-skytree-218456.html Animoca Brands Corporation Ltd (ASX:AB1) has initiated the acquisition of a 75% stake in Hong Kong-based mobile game developer Skytree Digital Limited.

Notably, Skytree generated ~A$681,000 in revenue in 2018 and its revenue for the March quarter of 2019 increased by 27.5% on an annualised basis.

Consideration for the 75% stake will be A$850,000 in shares and cash subject to final due diligence, closing conditions, and shareholder approval.

READ: Animoca Brands shares continue to rise on positive news flow

Animoca’s chairman and co-founder Yat Siu said: “Skytree is a company with a history of delivering high-quality products and who shares our vision on the future of nonfungible tokens (NFTs), so it’s a great fit with Animoca Brands.

“We’re extremely excited about the opportunity to bring Trillionia to blockchain - not just because it’s a polished game that recently won the top digital entertainment award in Hong Kong, but also because its board game and collectible trading card game elements make it an ideal candidate for blockchain and NFTs."

Skytree’s flagship game won an award last week

Skytree has expertise in trading card games (TCG), also known as collectible card games (CCG).

It is a multiple award-winning game development studio with a portfolio of successful titles including Hachi Hachi and Trillionia, which have 5 million downloads.

Trillionia is a real-time strategy card mobile game inspired by traditional board games such as Monopoly and just last week received a technology award in Hong Kong.

Skytree’s management team includes accomplished entrepreneurs and executives, as well as one of the world’s top eSports players of the game Hearthstone®.

On this episode of the Blockchain Gaming World podcast, @blockchaingmg has a lengthy discussion with @animocabrands CEO @viewfromhk about brands and the value of NFTs. Check out BCGW episode 40 here: https://t.co/lRgXsEjSRf

— Animoca Brands (@animocabrands) April 8, 2019 ]]>
Fri, 12 Apr 2019 11:48:00 +1000 https://www.proactiveinvestors.com.au/companies/news/218456/animoca-brands-acquires-award-winning-game-studio-skytree-218456.html
<![CDATA[News - Animoca Brands shares continue to rise on positive news flow ]]> https://www.proactiveinvestors.com.au/companies/news/218381/animoca-brands-shares-continue-to-rise-on-positive-news-flow-218381.html Animoca Brands Corporation Ltd’s (ASX:AB1) share price has increased 40% from 10 cents on April 4 to 14 cents today on the back of continued positive news flow.

Earlier this month, Animoca entered into a binding term sheet to acquire 100% of Stryking Entertainment, a Germany-based creator of the popular fantasy sports game Football-Stars.

READ: Animoca Brands to acquire Football-Stars creator, bags $4.6 million at a premium

Football-Stars is a game that aligns strongly with Animoca’s own blockchain and NFT (non-fungible token) strategy, with an upcoming game update that will offer NFTs based on real football players and clubs.

Stryking also has a license from renowned German football club Bayern Munich, to use the Bayern Munich brand and assets to produce dedicated content for fans within Football-Stars, starting with the 2019/2020 football season.

READ: Animoca Brands teams with MLB Champions game developer Lucid Sight

The Stryking acquisition adds to Animoca’s licencing arrangements with major international sports brands, which also include Formula 1® and Major League Baseball.

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Thu, 11 Apr 2019 15:31:00 +1000 https://www.proactiveinvestors.com.au/companies/news/218381/animoca-brands-shares-continue-to-rise-on-positive-news-flow-218381.html
<![CDATA[News - Animoca bolsters Australian presence with ex-Sony appointment ]]> https://www.proactiveinvestors.com.au/companies/news/218096/animoca-bolsters-australian-presence-with-ex-sony-appointment-218096.html Animoca Brands Corporation Ltd (ASX:AB1) has appointed Michael Ephraim as head of partnerships for Australia and New Zealand (ANZ).

Ephraim was previously managing director of Sony Computer Entertainment for ANZ where he positioned PlayStation as a total digital home entertainment package.

He did this by onboarding local services including Stan, Foxtel Play, ABC iView, SBS OnDemand, which meant he developed strong media and sporting relationships.

Ephraim will assist in building Animoca’s profile and partnerships in the ANZ region by leveraging his extensive network to access the top sporting organisations and game companies.

Ephraim is already a shareholder

Notably, Ephraim became a shareholder in Animoca when he participated in the April share placement.

Ephraim said: “I am very excited to be joining such a dynamic and innovative organisation at the forefront of blockchain and mobile gaming, AI, machine learning, and the digital media space.

“Animoca Brands has a portfolio of businesses that are very diverse but at the same time have the potential to be highly complementary.

“I am really looking forward to working with a team that has such incredible vision and passion for future technology."

READ: Animoca Brands shares surge following Football-Stars acquisition and capital raising

Animoca’s co-founder and chairman Yat Siu added: “Attracting someone of Michael’s profile and experience to Animoca Brands is a tremendous win.

“We look forward to leveraging his extensive network and expertise to drive the growth of our business and brand in Australia and New Zealand.”

Australia’s multi-billion dollar growing video game industry

Ephraim’s appointment further aligns Animoca with Australia’s growing video game industry.

Consumer spending on video games in Australia was reported to be $3.23 billion in 2017, a 9% growth on the previous year.

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Mon, 08 Apr 2019 10:54:00 +1000 https://www.proactiveinvestors.com.au/companies/news/218096/animoca-bolsters-australian-presence-with-ex-sony-appointment-218096.html
<![CDATA[News - Animoca Brands shares surge following Football-Stars acquisition and capital raising ]]> https://www.proactiveinvestors.com.au/companies/news/218020/animoca-brands-shares-surge-following-football-stars-acquisition-and-capital-raising-218020.html Animoca Brands Corporation Ltd’s (ASX:AB1) shares are trading about 7% higher intra-day following its move to acquire the creator of popular fantasy sports game Football-Stars.

READ: Animoca Brands to acquire Football-Stars creator, bags $4.6 million at a premium

The company has entered into a binding term sheet to acquire 100% of Stryking Entertainment for an upfront consideration of €1 million (about $1.58 million) payable in shares.

Animoca has also completed a heavily oversubscribed strategic capital raise of $4.6 million at a 4.2% premium from international blockchain investors, Australian institutional investors and existing shareholders.

The capital raise will allow Animoca to take advantage of multiple business opportunities and to fast track development and promotion of upcoming games and NFT (non-fungible token) launches.

Strategic rationale

The acquisition of Stryking is highly complementary to Animoca and its projects.

Stryking has a highly experienced management team of serial entrepreneurs in the fields of games and finance.

Football-Stars is a game that aligns strongly with Animoca’s own blockchain and NFT strategy, with an upcoming game update that will offer NFTs based on real football players and clubs.

Importantly, the acquisition adds to Animoca’s licencing arrangements with major international sports brands, which also include Formula 1® and Major League Baseball.

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Fri, 05 Apr 2019 13:44:00 +1100 https://www.proactiveinvestors.com.au/companies/news/218020/animoca-brands-shares-surge-following-football-stars-acquisition-and-capital-raising-218020.html
<![CDATA[News - Animoca Brands to acquire Football-Stars creator, bags $4.6 million at a premium ]]> https://www.proactiveinvestors.com.au/companies/news/217923/animoca-brands-to-acquire-football-stars-creator-bags-46-million-at-a-premium-217923.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a binding term sheet to acquire 100% of Stryking Entertainment for an upfront consideration of €1 million (about $1.58 million) payable in shares.

Stryking is a Germany-based creator of the popular fantasy sports game Football-Stars.

Stryking holds an official license from the Bundesliga, the top-tier German football league, for the right to use all club logos and player pictures.

It also has a license from renowned German football club Bayern Munich, to use the Bayern Munich brand and assets to produce dedicated content for fans within Football-Stars, starting with the 2019/2020 football season.

Bayern Munich will promote the collaboration to their fans in Europe and Asia through their website and their more than 60 million social media followers.

Strategic rationale

The acquisition of Stryking is highly complementary to Animoca Brands and its projects.

Stryking has a highly experienced management team of serial entrepreneurs in the fields of games and finance.

Dirk Weyel, the founder and CEO of Stryking, has 20 years of experience in the games industry.

Hong Thieu, the CFO of Stryking, is a serial entrepreneur and investor with 20 years of experience in corporate finance, investor relations, public relations, and compliance at listed companies.

Deals with major international sports brands

Football-Stars is a game that aligns strongly with Animoca’s own blockchain and NFT (non-fungible token) strategy, with an upcoming game update that will offer NFTs based on real football players and clubs.

Importantly, the acquisition adds to Animoca’s licencing arrangements with major international sports brands, which also include Formula 1® and Major League Baseball.

 

Animoca co-founder and chairman Yat Siu said: “The acquisition of Stryking cements Animoca Brands’ leadership in blockchain games, collectibles and sports.

“Fantasy sports is a 7 billion dollar industry and a perfect use case for blockchain and NFTs.

“We are also extremely honoured to bring on board Dirk and Hong, who are seasoned industry veterans with significant capital markets experience.”

READ: Animoca Brands teams with MLB Champions game developer Lucid Sight

Animoca has completed a heavily oversubscribed strategic capital raise of $4.6 million at a 4.2% premium to its 30-day VWAP (volume weighted average price) from international blockchain investors, Australian institutional investors and existing shareholders.

The capital raise will allow Animoca to take advantage of multiple business opportunities and to fast track development and promotion of upcoming games and NFT launches.

Animoca received considerable support from top tier fund managers and institutions including Perennial Value Management, SG Hiscock, and existing shareholders Sun Hung Kai, Katherine Yip-Ribeiro and Moses Tsang.

Key international blockchain investors included Stellar Partners, Blocore, and Plutus VC.

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Thu, 04 Apr 2019 13:54:00 +1100 https://www.proactiveinvestors.com.au/companies/news/217923/animoca-brands-to-acquire-football-stars-creator-bags-46-million-at-a-premium-217923.html
<![CDATA[News - Animoca Brands teams with MLB Champions game developer Lucid Sight ]]> https://www.proactiveinvestors.com.au/companies/news/217815/animoca-brands-teams-with-mlb-champions-game-developer-lucid-sight-217815.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a binding term sheet with Lucid Sight, Inc. to promote, market, and distribute Lucid Sight’s portfolios of games in Asia.

Lucid Sight is the developer of virtual reality (VR) and augmented reality (AR) games as well as various blockchain games, including the successful flagship title MLB Champions based on the Major League Baseball franchise.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

The developer’s other titles include Crypto Space Commander (CSC), Herocade, Polyrunner, Star Drive, Z-Strike, and 405 Road Rage.

Lucid Sight VR and AR games have been downloaded more than 1 million times across the Steam, Gear VR, Oculus Rift, Daydream, and PlayStation platforms.

Lucid Sight collaboration

Animoca will receive a share of net revenues generated by Lucid Sight’s games in Asia, as well as a share of net revenues generated by the games outside of Asia in connection with distribution and publishing deals and other agreements brought by Animoca.

In addition, Animoca will have the right to use assets from Lucid Sight original games in at least two of Animoca’s blockchain titles as non-fungible tokens (NFTs).

Animoca is developing blockchain licencing relationships with prominent sports franchises (recently signed with Formula 1), positioning the company at the forefront of the industry and providing a distribution platform to launch blockchain games and NFTs.

 

Animoca co-founder and chairman Yat Siu said: “We are proud to partner with Lucid Sight and its deeply experienced game development team as we continue to work with major brands to create blockchain-based true digital ownership of in-game assets.

“Baseball is one of the most popular sports in Japan, Korea, and Taiwan - territories that are also pioneers in blockchain adoption - and we see high potential for MLB Champions in the region.”

READ: Animoca Brands partners with global talent platform Talenthouse

Animoca has also participated in a US$6 million round of funding into Lucid Sight. However, the amount invested by the company was not material.

Investors in the round included Salem Partners, The Galaxy EOS VC Fund, Digital Currency Group, Breakaway Growth, and Frontier Venture Capital.

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Wed, 03 Apr 2019 13:52:00 +1100 https://www.proactiveinvestors.com.au/companies/news/217815/animoca-brands-teams-with-mlb-champions-game-developer-lucid-sight-217815.html
<![CDATA[News - Animoca Brands has news pending of proposed capital raising and acquisition ]]> https://www.proactiveinvestors.com.au/companies/news/217593/animoca-brands-has-news-pending-of-proposed-capital-raising-and-acquisition-217593.html Animoca Brands Corporation Ltd (ASX:AB1) has been granted a trading halt by the ASX with news of a proposed capital raising and acquisition pending.

The company has had a strong flow of news in the past month with a series of partnerships and licensing agreements extending its reach throughout the Asia Pacific region.

This trading halt will remain in place until the start of normal trading on Wednesday, April 3, 2019, or when an announcement is released to the market, whichever occurs earliest.

Animoca’s shares last traded at 10 cents last week.

READ: Animoca Brands partners with global talent platform Talenthouse

Last week, the company entered an MOU with Talenthouse, the largest global community of creators and influencers.

This is expected to lead to a joint venture with Talenthouse to contribute revenues including a minimum US$1 million of client revenue.

Animoca has also agreed to invest US$2 million in Talenthouse through preferred stock payable in half cash and half Animoca shares priced at 11 cents each, subject to approval from shareholders.

Also, in March, the company secured a global licensing agreement with Formula 1® to develop and publish the game F1® Delta Time.

As part of the agreement, Animoca Brands will assist in driving fan engagement by developing and publishing the blockchain game.

The first phase of the game, featuring NFTs based on Formula 1 intellectual property, will be launched on May 10, 2019.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

Animoca Brands also progressed its partnership with iClick Interactive Asia (NASDAQ:ICLK) in March by signing a deal with Vigame Network worth about $12.6 million to resell the advertising inventory of iClick.

Vigame is a leading mobile game developer and publisher in China focusing on casual games.

Animoca will resell to Vigame the social, media, and games advertising inventory of iClick for one year.

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Mon, 01 Apr 2019 15:46:00 +1100 https://www.proactiveinvestors.com.au/companies/news/217593/animoca-brands-has-news-pending-of-proposed-capital-raising-and-acquisition-217593.html
<![CDATA[News - Animoca Brands partners with global talent platform Talenthouse ]]> https://www.proactiveinvestors.com.au/companies/news/217473/animoca-brands-partners-with-global-talent-platform-talenthouse-217473.html Animoca Brands Corporation Ltd (ASX:AB1) has entered a memorandum of understanding (MoU) with Talenthouse, the largest global community of creators and influencers.

The two will form a joint venture and Talenthouse will contribute revenues including a minimum US$1 million of client revenue.

Animoca has also agreed to invest US$2 million in Talenthouse through preferred stock payable in half cash and half Animoca shares priced at 11 cents each, subject to approval from shareholders.

READ: Animoca Brands partners with Formula 1® to build racing blockchain game

Animoca’s chairman and co-founder Yat Sui said: “We're incredibly excited about the possibilities we will unleash by forming a partnership and joint venture with Talenthouse, which has a network of 4 million professional creators and a reach of over 600 million consumers across the world’s most popular social media.

“Combined with iClick's over 780 million consumers in China, Animoca Brands and its joint venture will enjoy a potential reach of over a billion consumers, giving us powerful opportunities to market our games, blockchain products and NFTs, and provide gaming and marketing services."

Partnership with Talenthouse presents various powerful synergies

The joint venture will be Hong Kong based and generate revenue through the provision of Talenthouse products and services to the clients of Animoca Brands and of its partners.

It will provide Talenthouse services to gaming and media clients worldwide (including clients of iClick) and develop commercial opportunities for Talenthouse’s services in Asian markets.

Animoca already has a partnership with iClick who operates a data platform containing over 780 million profiles of users in China.

Creating opportunities for creators and brands alike

Talenthouse CEO Roman Scharf added: “We absolutely recognise the wealth of untapped creative talent and the need for marketers to engage audiences with compelling, authentic creative work across multiple channels.

"We’re thrilled about this strategic partnership with Animoca Brands. Together we will create extraordinary opportunities for creators and brands alike.”

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Fri, 29 Mar 2019 11:32:00 +1100 https://www.proactiveinvestors.com.au/companies/news/217473/animoca-brands-partners-with-global-talent-platform-talenthouse-217473.html
<![CDATA[Media files - Animoca Brands leads the charge in blockchain with Formula 1 partnership ]]> https://www.proactiveinvestors.com.au/companies/stocktube/12761/animoca-brands-leads-the-charge-in-blockchain-with-formula-1-partnership-12761.html Wed, 27 Mar 2019 19:55:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/12761/animoca-brands-leads-the-charge-in-blockchain-with-formula-1-partnership-12761.html <![CDATA[News - Animoca Brands partners with Formula 1® to build racing blockchain game ]]> https://www.proactiveinvestors.com.au/companies/news/217167/animoca-brands-partners-with-formula-1-to-build-racing-blockchain-game-217167.html Animoca Brands Corporation Ltd (ASX:AB1) has secured a global licencing agreement with Formula 1® to develop and publish the game F1® Delta Time.

As part of the licencing agreement, Animoca Brands will assist in driving fan engagement by developing and publishing the blockchain game.

The game has a blockchain element as it will have a collectible component based on non-fungible tokens (NFTs) which can be used in the game’s racing component.

The first phase of the game, featuring NFTs based on Formula 1 intellectual property, will be launched on 10 May 2019.

READ: Animoca Brands’ subsidiary Zeroth secures investment from Silver Egg Technology

Animoca’s co-founder and chairman Yat Siu said: “Securing a partnership to make blockchain games with Formula 1 - one of the most recognised brands in sport - is a notable achievement.

“We will leverage Formula 1’s considerable global reach to drive product uptake and revenue growth as together we seek to increase consumer exposure to blockchain.”

Animoca Brands believes that the licensing agreement can considerably broaden the company’s consumer reach, and it aims to drive growth and product uptake by leveraging the significant brand power of Formula 1.

1.6 billion television viewers

Formula 1 has a global footprint, hosting 21 races in 21 countries across five continents.

During the nine months of racing per year, F1 attracts 1.6 billion television viewers, 506 million fans and 4.1 million race attendees.

The sport attracts prestigious companies as sponsors, including Pirelli, DHL, Rolex, Emirates and Heineken, among various others.

Its broadcast partners include Sky, Fox Sports, and ESPN.

Plenty of recent news flow

Today's agreement follows a number of recent announcements from the company that includes contract wins, game launches, and the securing of funding.

Earlier this month, Proactive caught up with Yat Sui for a company update including the company becoming cash flow positive.

 

 

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Tue, 26 Mar 2019 09:29:00 +1100 https://www.proactiveinvestors.com.au/companies/news/217167/animoca-brands-partners-with-formula-1-to-build-racing-blockchain-game-217167.html
<![CDATA[News - Animoca Brands has news pending of proposed major partnership ]]> https://www.proactiveinvestors.com.au/companies/news/216984/animoca-brands-has-news-pending-of-proposed-major-partnership-216984.html Animoca Brands Corporation Ltd (ASX:AB1) has an announcement pending in relation to a proposed major partnership and has been granted a trading halt by the ASX.

The halt will remain in place until the start of normal trading on Tuesday, March 26, 2019, or when an announcement is released to the market, whichever occurs earliest.

Animoca shares last traded at 9.9 cents and, according to Commsec, the company “appears to be in a strong bullish trend”.

There has been strong news flow in the past month.

READ: Animoca Brands’ subsidiary Zeroth secures investment from Silver Egg Technology

This week company subsidiary Zeroth has secured an investment of about $710,000 from the Hong Kong subsidiary of Silver Egg Technology (TYO:3961).

Silver Egg is a Japanese company with more than 20 years of experience providing artificial intelligence (AI) based web marketing services.

The new capital will allow Zeroth to consider investments into a broader range of companies and allows additional fee generation.

Zeroth, which was acquired by Animoca Brands last year, is Asia’s first accelerator program backing high-potential startups that are working on frontier technologies including AI, machine learning, and blockchain.

READ: Animoca Brands launches new mobile game based on Wonder Park film

Last week, Animoca launched Wonder Park Magic Rides, a mobile game based on the new Paramount Pictures animated film Wonder Park, which opens in Australian cinemas on April 4.

Players can create the amusement park of their dreams with June, Boomer, and the rest of the Wonder Park gang with the game available on the App Store and Google Play.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

The company progressed its partnership with iClick Interactive Asia (NASDAQ:ICLK) earlier this month by signing a deal worth about $12.6 million with Vigame Network to resell the advertising inventory of iClick.

iClick is a China-based online marketing platform with gross billings of over US$400 million per annum. It is the largest Chinese independent online marketing platform in terms of gross billing.

Animoca will resell to Vigame the social, media, and games advertising inventory of iClick for one year.

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Fri, 22 Mar 2019 10:28:00 +1100 https://www.proactiveinvestors.com.au/companies/news/216984/animoca-brands-has-news-pending-of-proposed-major-partnership-216984.html
<![CDATA[News - Animoca Brands’ subsidiary Zeroth secures investment from Silver Egg Technology ]]> https://www.proactiveinvestors.com.au/companies/news/216605/animoca-brands-subsidiary-zeroth-secures-investment-from-silver-egg-technology-216605.html Animoca Brands Corporation Ltd’s (ASX:AB1) subsidiary Zeroth has secured an investment of about $0.71 million from the Hong Kong subsidiary of Silver Egg Technology (TYO:3961).

Silver Egg is a Japanese company with over 20 years of experience providing artificial intelligence (AI) based web marketing services.

It is one of the top recommendation Software as a Service (SaaS) providers in Japan, with 27% Japanese market share by sales volume in 2017.

Silver Egg recently released Prospector, an AI powered tool for outbound marketing that helps businesses target prospective customers based on their previous purchasing behaviours.

 

Zeroth, which was acquired by Animoca Brands last year, is Asia’s first accelerator program backing high-potential startups that are working on frontier technologies including AI, machine learning, and blockchain.

READ: Animoca Brands has an early lead in blockchain gaming boom

Zeroth provides operational, strategic, and networking support to investee companies as they develop their businesses.

It has accelerated three cohorts totalling 33 companies from 15 countries and is accelerating 30 more companies in the current Z04 cohort, obtaining around 6% equity in each accelerated company.

The new capital from Silver Egg will allow Zeroth to consider investments into a broader range of companies and allows additional fee generation.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

Silver Egg president and CEO Thomas Foley said: “I am profoundly impressed by the strategic potential of Zeroth’s startup partners.

“We are not only well-positioned to help bring their ambitions to fruition in the difficult-to-penetrate Japanese market, but by working together we can realize Animoca Brands’ strategic vision for unleashing the immense potential of AI and Blockchain worldwide.”

READ: Animoca Brands launches new mobile game based on Wonder Park film

Animoca co-founder and chairman Yat Siu said: “Following the partnership with Deepcore announced last November, we’re especially excited to secure Silver Egg as a key partner as we progress our work in AI and blockchain, and we will seek to deepen this relationship.

“We look forward to working together and leveraging the lucrative Japan market.”

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Mon, 18 Mar 2019 17:11:00 +1100 https://www.proactiveinvestors.com.au/companies/news/216605/animoca-brands-subsidiary-zeroth-secures-investment-from-silver-egg-technology-216605.html
<![CDATA[News - Animoca Brands launches new mobile game based on Wonder Park film ]]> https://www.proactiveinvestors.com.au/companies/news/216514/animoca-brands-launches-new-mobile-game-based-on-wonder-park-film-216514.html Animoca Brands Corporation Ltd (ASX:AB1) has launched Wonder Park Magic Rides, the mobile game based on the new Paramount Pictures animated film Wonder Park.

The film is opening in cinemas across the US on 15 March and in Australia on 4 April 2019.

Wonder Park Magic Rides is an amusement park building adventure game available on the App Store and Google Play.

Players can create the amusement park of their dreams with June, Boomer, and the rest of the Wonder Park gang.

READ: Animoca Brands secures $12.6 million contract; expands footprint into China

Pixowl’s CEO and co-founder Arthur Madrid said: "Wonder Park Magic Rides brings to mobile the thrill of creating your own amusement park with beloved characters from the film.”

“Players can create their own rich park adventure as they build attractions, interact with characters, craft items, and strive to keep visitors happy while stopping pesky Chimpanzombies from destroying their creations!”

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Fri, 15 Mar 2019 09:37:00 +1100 https://www.proactiveinvestors.com.au/companies/news/216514/animoca-brands-launches-new-mobile-game-based-on-wonder-park-film-216514.html
<![CDATA[News - Animoca Brands secures $12.6 million contract; expands footprint into China ]]> https://www.proactiveinvestors.com.au/companies/news/216051/animoca-brands-secures-126-million-contract-expands-footprint-into-china-216051.html Animoca Brands Corporation Ltd (ASX:AB1) has progressed its partnership with iClick Interactive Asia (NASDAQ:ICLK), signing a deal with Vigame Network worth about $12.6 million to resell the advertising inventory of iClick.

iClick is a China-based online marketing platform with gross billings of over US$400 million per annum. It is the largest Chinese independent online marketing platform in terms of gross billing.

 

Vigame is a leading mobile game developer and publisher in China focusing on casual games.

Animoca will resell to Vigame the social, media, and games advertising inventory of iClick for one year.

READ: Animoca Brands outlines China opportunity through iClick partnership

iClick has access to over 780 million user profiles and is the largest independent provider of advertising content to Tencent’s WeChat platform.

As a strategic reseller of iClick’s online marketing services, Animoca provides various services to iClick and its partners and clients, assisting them in expanding into the international video game market.

READ: Animoca Brands achieves record revenues in 2018; continues to focus on growth

Notably, the new deal has exceeded Animoca’ previous estimate that the partnership with iClick would generate a minimum of $11.3 million revenue.

Animoca co-founder and chairman Yat Siu said: “This deal with Vigame is an important first step in our broader partnership with iClick.

“We will continue to expand the marketing and distribution capabilities of Animoca Brands throughout China while generating revenues from these initiatives, and we look forward to a series of fruitful and productive relationship with exciting new partners like Vigame.”

Access to 98% of internet users in China

Animoca works with iClick to expand the latter’s scope of activities in the video game sector, providing expertise in mobile gaming, blockchain, AI (artificial intelligence) and international markets.

The partnership brings multiple opportunities to Animoca including access to 98% of internet users in the Chinese market, an entry point to digital media resources such as ByteDance, Baidu, and Tencent, and access to the inventory of Tencent.

Animoca is utilising the partnership with iClick to explore opportunities for new audience reach and revenue generation in China.

READ: Animoca Brands has an early lead in blockchain gaming boom

China is the world’s largest mobile gaming market, with roughly a quarter of global gaming revenue.

On average, adults in China spend 3 hours per day on internet activities, and digital media is an integral part to hundreds of millions of Chinese consumers.

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Fri, 08 Mar 2019 12:31:00 +1100 https://www.proactiveinvestors.com.au/companies/news/216051/animoca-brands-secures-126-million-contract-expands-footprint-into-china-216051.html
<![CDATA[Media files - Animoca Brands is cash flow positive with record cash receipts ]]> https://www.proactiveinvestors.com.au/companies/stocktube/12424/animoca-brands-is-cash-flow-positive-with-record-cash-receipts-12424.html Mon, 04 Mar 2019 11:59:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/12424/animoca-brands-is-cash-flow-positive-with-record-cash-receipts-12424.html <![CDATA[News - Animoca Brands achieves record revenues in 2018; continues to focus on growth ]]> https://www.proactiveinvestors.com.au/companies/news/215651/animoca-brands-achieves-record-revenues-in-2018-continues-to-focus-on-growth-215651.html Animoca Brands Corporation Ltd (ASX:AB1) has achieved the strongest financial performance in its history for the 12-month period ending December 31, 2018 (FY18).

The company’s revenue of $13.5 million ($17.5 million including other income) and cash receipts of $15.7 million represents increases of 100.46% and 144.76%, respectively, on FY17.

READ: Animoca Brands Corporation's deals with iClick and Atari bode well for revenues

Importantly, Animoca became operationally cash flow positive in FY18. The company ended the period well-positioned with $9.2 million in cash.

The financial year 2018 was a transformational year for Animoca, during which time the results of the restructuring undertaken in 2017 began to emerge.

READ: Animoca Brands delivers strongest year on record; continues to grow revenues

Following a year of divestment, in 2018 the company focused on growth and expansion as it secured success in its core business of mobile games, generating significant revenues and being named one of the world’s top 50 developers of 2018 by PocketGamer.

Animoca also began expanding into two technology spaces that it believes will significantly impact the mobile game industry: artificial intelligence (AI) and blockchain.

READ: Animoca Brands has an early lead in blockchain gaming boom

Shortly after the end of the 2018 financial year, the company announced a strategic partnership with WAX Blockchain to offer digital items from The Sandbox for sale on the WAX platform and launched the Android version of Crazy Defense Heroes on Google Play Early Access.

Animoca also secured a strategic investment of US$1 million into its OliveX subsidiary, further strengthening that company’s position in the burgeoning health and fitness technology market.

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Mon, 04 Mar 2019 08:05:00 +1100 https://www.proactiveinvestors.com.au/companies/news/215651/animoca-brands-achieves-record-revenues-in-2018-continues-to-focus-on-growth-215651.html
<![CDATA[Media files - Animoca Brands subsidiary OliveX branching out into smart home workout devices ]]> https://www.proactiveinvestors.com.au/companies/stocktube/12409/animoca-brands-subsidiary-olivex-branching-out-into-smart-home-workout-devices-12409.html Fri, 01 Mar 2019 14:21:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/12409/animoca-brands-subsidiary-olivex-branching-out-into-smart-home-workout-devices-12409.html <![CDATA[News - Animoca Brands subsidiary OliveX secures US$1 million ]]> https://www.proactiveinvestors.com.au/companies/news/215169/animoca-brands-subsidiary-olivex-secures-us1-million-215169.html Animoca Brands Corporation Ltd’s (ASX:AB1) subsidiary OliveX (HK) Limited has secured US$1 million in funding from strategic investors including Alabaster and Antanas Guoga.

OliveX was launched in March 2018 and it develops and publishes products that leverage artificial intelligence (AI) and gamification to improve users’ health and fitness.

The global mobile health market had an estimated valued of US$24.2 billion in 2017 and is forecast to grow at a compounded annual growth rate (CAGR) of 26.1% reaching US$152.6 billion by 2026.

Today’s funding will advance OliveX’s body motion AI initiatives and a number of additional opportunities in the wellness space, including potentially deploying the capital for app acquisitions.

READ: Animoca Brands has an early lead in blockchain gaming boom

Animoca’s co-founder and chairman Yat Siu said: “The board and management of Animoca Brands are pleased with the continued expansion in OliveX’s strategic investor base.

“OliveX continues to attract a high level of management and market support. We look forward to OliveX’s progression in the health and wellness space as it unlocks value for Animoca Brands and its shareholders.”

Over 1.4 million downloads in the last 12 months

OliveX has accumulated over 1.4 million downloads in the last 12 months with fitness apps such as 22 pushups, Vora - Fasting Tracker, and Lympo Squat.

Investors include Alabaster and Antanas Guoga

Strategic investors in the raising included Alabaster and EU parliament member Antanas Guoga, also known as Tony G.

Alabaster is a start-up investor focused on companies that it believes will have a global impact founded by Sonny Vu who is chairman of OliveX.

Vu previously founded Misfit, a wearable activities tracker company that was acquired by Fossil Group, Inc., in 2015 for US$260 million.

Tony G is a prominent Lithuanian businessman and politician, and the co-founder of leading blockchain fitness company Lympo.

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Mon, 25 Feb 2019 11:58:00 +1100 https://www.proactiveinvestors.com.au/companies/news/215169/animoca-brands-subsidiary-olivex-secures-us1-million-215169.html
<![CDATA[News - Animoca Brands has an early lead in blockchain gaming boom ]]> https://www.proactiveinvestors.com.au/companies/news/215005/animoca-brands-has-an-early-lead-in-blockchain-gaming-boom-215005.html Animoca Brands Corporation Ltd (ASX:AB1) is undergoing continued growth in both existing and new business lines following a series of strategic investment partnerships in the area of blockchain gaming with prominent blockchain companies such as Decentraland and Mindfund, and major companies such as Atari and iClick.

Q4 2018 update: A record year

The company has multiple game-based business lines: development of original games, branded games, and games for third parties along with publishing and distribution services.

2018 was Animoca’s best year ever with about $14.9 million in revenue as the company made significant progress towards adoption of blockchain and artificial intelligence (AI) for gaming.

Recent Highlights:

Zeroth Acquisition

Animoca Brands entered into an earn-in agreement to acquire a majority stake in Venture Classic Limited, the operational company of Zeroth SPC for a total consideration of $1.5 million.

READ: Animoca Brands increases revenue amid key acquisitions

It is worth noting that Zeroth is Asia’s first artificial intelligence accelerator.

READ: Animoca Brands signs multiple deals to launch blockchain products for mass consumer markets

Animoca has also cemented strategic partnership and co-investment deals with leading blockchain companies, including Dapper Labs (CryptoKitties), Mind Fund, Helix, Datum, LikeCoin, Musicoin and Simple Token.

Animoca Brands development centres

READ: Animoca Brands Corporation signs deal to expand trading of blockchain-based digital assets

The company is partnering with Worldwide Asset eXchange, or WAX, a company overseeing the world’s largest purpose-built blockchain e-commerce platform designed for trading virtual items.

Animoca will allow player-made non-fungible tokens (NFTs) generated in The Sandbox blockchain game creation platform to be bought, traded and sold on the WAX Marketplace, providing additional visibility and liquidity to their creators.

Bringing the next billion to the blockchain through games

Animoca co-founder and chairman Yat Siu said: “We believe gamers are the first and easiest frontier for blockchain adoption.

“Animoca Brands is on a mission to use games to onboard the next billion people on to blockchain.

“We believe that the true digital ownership conferred by NFTs has the potential to significantly boost conversion for our products.”

Key value drivers for revenue and growth

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Thu, 21 Feb 2019 14:31:00 +1100 https://www.proactiveinvestors.com.au/companies/news/215005/animoca-brands-has-an-early-lead-in-blockchain-gaming-boom-215005.html
<![CDATA[News - Animoca Brands gains new substantial shareholder with 7.7% stake ]]> https://www.proactiveinvestors.com.au/companies/news/214391/animoca-brands-gains-new-substantial-shareholder-with-77-stake-214391.html Animoca Brands Corporation Ltd (ASX:AB1) has gained a new substantial shareholder in Hong Kong-based Katherine Yip who has accumulated more than 57.833 million shares representing a 7.7% holding.

Initial substantial shareholder status was reached on January 25, 2019, when she acquired 42.25 million shares valued at more than $4.14 million.

Katherine Yip is founder of Pacific Alliance Group and co-founder and partner of Vina Capital.

READ: Animoca Brands delivers strongest year on record; continues to grow revenues

Her investment coincides with a strong period of growth for the Hong Kong-based, ASX-listed AI, Blockchain and mobile technology developer with a specific focus on games.

Animoca’s total net cash inflow from operating activities for the December 2018 quarter was positive, representing the fourth consecutive cash flow positive quarter.

The company generated an unaudited revenue of $4.59 million during the quarter, representing an increase of 188% on the same period of 2017 and bringing total, unaudited revenue for the year to $14.88 million.

Cash receipts for the three months totalled $6.89 million, up 637% on the same period of 2017 and the company ended the quarter with $10.9 million in cash and cash equivalents.

The continued performance of the core gaming business, led by titles like Crazy Kings and Crazy Defense Heroes, as well as the portfolio of branded games, drove revenue and cash flow during the quarter.

READ: Animoca Brands to expand successful mobile game to Android devices

A series of strategic investments and partnerships in the area of Blockchain games has positioned Animoca to be a global leader in this burgeoning new sector.

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Tue, 12 Feb 2019 08:51:00 +1100 https://www.proactiveinvestors.com.au/companies/news/214391/animoca-brands-gains-new-substantial-shareholder-with-77-stake-214391.html
<![CDATA[News - Animoca Brands to expand successful mobile game to Android devices ]]> https://www.proactiveinvestors.com.au/companies/news/214124/animoca-brands-to-expand-successful-mobile-game-to-android-devices-214124.html Animoca Brands Corporation Ltd (ASX:AB1) is on track to launch mobile game Crazy Defense Heroes in the Google Play Store later this year.

Crazy Defense Heroes is the sequel to Crazy Kings, both games achieving success generating $2.8 million in revenue in the first three months since the January 2018 launch.

Crazy Defense Heroes has continued to generate strong revenues following a phased iOS (Apple) release in 2018; the iOS version of the game is now available globally.

Android devices account for 74.5% of global market

Crazy Defense Heroes is now featured worldwide on Google Play’s Early Access platform, in preparation of the full commercial launch campaign to occur after the Early Access period.

Global release on Android is expected to be a significant revenue catalyst given Android accounts for 74.5% of the mobile operating system global market.

Animoca is also pursuing additional distribution agreements, marquee branding opportunities and adaptations of the game to drive revenue growth.

READ: Animoca Brands delivers strongest year on record; continues to grow revenues

Animoca recently reported a strong December quarter with unaudited revenue of $4.59 million representing an increase of 188% on the same period of 2017.

The continued performance of the core gaming business, led by titles like Crazy Kings and Crazy Defense Heroes, as well as the portfolio of branded games, drove revenue and cash flow during the quarter.

A series of strategic investments and partnerships in the area of blockchain games has positioned Animoca to be a global leader in this burgeoning new sector.

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Thu, 07 Feb 2019 08:49:00 +1100 https://www.proactiveinvestors.com.au/companies/news/214124/animoca-brands-to-expand-successful-mobile-game-to-android-devices-214124.html
<![CDATA[News - Animoca Brands delivers strongest year on record; continues to grow revenues ]]> https://www.proactiveinvestors.com.au/companies/news/213675/animoca-brands-delivers-strongest-year-on-record-continues-to-grow-revenues-213675.html Animoca Brands Corporation Ltd (ASX:AB1) has capped off a year of record results with its continued strong performance in Q4 2018.

The company generated an unaudited revenue of $4.59 million during Q4 2018, representing an increase of 188% on the same period of 2017 and bringing the total, unaudited revenue for the year to $14.88 million.

Cash receipts for Q4 2018 totalled $6.89 million, up 637% on the same period last year. Animoca ended the quarter with $10.9 million in cash and cash equivalents.

Notably, total net cash inflow from operating activities for the quarter was positive, representing the fourth consecutive quarter in which the company has been cash flow positive.

The continued performance of the core gaming business, led by titles like Crazy Kings and Crazy Defense Heroes, as well as the portfolio of branded games, drove revenue and cash flow during the quarter.

Well positioned for further growth

A series of strategic investments and partnerships in the area of blockchain games has positioned Animoca to be a global leader in this burgeoning new sector.

Animoca acquired a majority stake in Zeroth for $1.5 million, providing the company with direct access to market intelligence and open innovation including partnerships with Softbank’s Deepcore and Sun Hung Kai Financial.

 

Subsequent to the end of the quarter, Zeroth has started its fourth cohort which comprises of 30 new AI (artificial intelligence) and blockchain related start-ups from across the world.

Following on a series of major strategic investment partnerships in the areas of blockchain gaming with prominent blockchain companies (including Decentraland and Mindfund) and major gaming companies like Atari and iClick in China, Animoca is poised for continued growth.

READ: Animoca Brands partners with video game pioneer Atari

Animoca is confident that through the commencement of sales of non-fungible tokens (NFTs), revenue generation from the iClick agreement, the launch of Crazy Defence Heroes on Android, and multiple pending licensing agreements; the company will considerably bolster its revenue profile in coming months.

Furthermore, the additional capital raised around the iClick partnership has enhanced Animoca’s cash position on top of a record fourth consecutive quarter of positive cash flow generated.

READ: Animoca Brands Corporation's deals with iClick and Atari bode well for revenues

Post the quarter, the company has continued to consolidate its leadership in the area of blockchain gaming with a partnership with WAX Blockchain, the world’s first and largest purpose-built global blockchain e-commerce platform for trading virtual items.

Animoca expects to continue to execute on its mission in 2019 with a continued emphasis on Blockchain, AI and brands with its specific focus on games.

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Fri, 01 Feb 2019 08:11:00 +1100 https://www.proactiveinvestors.com.au/companies/news/213675/animoca-brands-delivers-strongest-year-on-record-continues-to-grow-revenues-213675.html
<![CDATA[News - Animoca Brands Corporation's deals with iClick and Atari bode well for revenues ]]> https://www.proactiveinvestors.com.au/companies/news/213208/animoca-brands-corporation-s-deals-with-iclick-and-atari-bode-well-for-revenues-213208.html Animoca Brands Corporation Ltd (ASX:AB1) has taken the next step in developing its core gaming business and blockchain operations, inking deals with the Amazon of digital assets trading Worldwide Asset eXchange (WAX) and a subsidiary of video gaming pioneer Atari SA (XPAR:ATA) (NASDAQ:PONGF).

Hong Kong-based Animoca executed a term sheet with WAX overseer Exposition Park Holdings SEZC last week and formed the Atari partnership in December.

READ: Animoca Brands Corporation signs deal to expand trading of blockchain-based digital assets

Animoca’s core business is gaming, contributing popular games to the global gaming marketplace such as Crazy Defense Heroes and its prequel the tower defence collectable card fantasy game Crazy Kings.

The ASX-listed company has expanded its dominance in the gaming space with a number of key acquisitions over the last six months.

Among these was its September quarter 2018 acquisition of independent mobile game company Pixowl Inc for $US4.875 million.

The buy-up with 90% shares and 10% cash brought games and characters into the fold, including The Sandbox, Peanuts: Snoopy’s Town Tale, Garfield: Survival of the Fattest, and Goosebumps HorrorTown.

Pixowl-Animoca’s successful game franchise Sandbox allows gamers to generate their own assets or content.

Monetising assets

The WAX deal with Exposition Park will allow Sandbox users to monetise their creations by selling them at the largest blockchain in the world.

As of July 2018, WAX globally had the most blockchain trades by transaction volume, with more than 5 million peer-to-peer trades of digital collectables each day.

Animoca co-founder and chairman Yat Siu spoke to Proactive Investors’ Stocktube video channel last week about the Exposition Park term sheet, confirming the company would launch Sandbox on WAX.

Siu said: “We’re really proud and excited to be working with them because it allows people who create digital items to monetise their assets.”

Siu compared WAX to worldwide retail giant Amazon or goods-trading pioneer eBay which was also a payments pioneer with its early-adopter payments option PayPal.

 

Blockchain opportunities

WAX is powered by blockchain, one of Animoca’s specialities.

Animoca is taking advantage of blockchain opportunities in the gaming space and for investments.

An interesting way the company did this was through its mutual investment in six blockchain-focused developers and companies in October 2018 — Datum, LikeCoin, Musicoin, OST, Harmony and I-House.

Animoca engaged in a US$1 million share-and-token swap that valued Animoca shares at 10 cents apiece — this morning’s trading price.

The company’s shares have continued to steadily trade at the price point since November 2018, sitting 2 cents off its 12-month high of 12 cents.

A separate $1.5 million earn-in agreement in the September quarter 2018 allowed Animoca to grab a majority stake in Zeroth SPC operating company Venture Classic Limited.

 

Animoca’s licence agreement with Atari in December 2018 will allow the blockchain gamer to produce and publish blockchain versions of the popular Atari mobile games RollerCoaster Tycoon Touch and Goon Squad in global markets outside Greater China.

Atari took a $250,000 payment upfront in the form of shares in the company its former employee, chairman Siu, co-founded, priced at 11 cents apiece.

READ: Animoca Brands partners with video game pioneer Atari

Siu believes the two-decades-strong gaming evergreen RollerCoaster Tycoon “is a perfect candidate for blockchain adaptation.”

Atari will share in gross game revenues once these pass the US$500,000 mark.

The new partners will explore ongoing opportunities in gaming, product development, blockchain and other areas.

 

Earlier in December 2018, Animoca began collaborating with large online technology company iClick Interactive Asia Limited (NASDAQ:ICLK), giving it access to audiences in China, including those on social networks.

The partnership with iClick is tipped to generate $11 million of new initial revenue in 2019 as Animoca gains marketing access to 780 million Chinese user profiles, including web users on WeChat.

The Chinese messaging and payments platform WeChat has more than 1 billion active users.

Both Animoca and iClick will leverage data provided by Animoca’ artificial intelligence (AI) subsidiary Zeroth through the analysis and application of data using AI systems and approaches.

READ: Animoca Brands outlines China opportunity through iClick partnership

Siu told Proactive’s Stocktube channel in December 2018: “The fact that we’re able to put together these partnerships is a demonstration of the fact that we are a leader in this space and are very credible.

“We’re very honoured that these well-established companies — in many cases significantly larger than us — have also become shareholders in our business, are involved in us, are working to grow us; so they believe in our long-term vision for games, blockchain and artificial intelligence.”

Speaking specifically on the iClick deal, Siu had told Stocktube a few days earlier the collaboration framework agreement would “really open up the China market for us.

“We already have some presence there with some of our games, but now working with a company like iClick — which is the largest independent marketing company in China, with special access to platforms such as WeChat — will allow us to expand our distribution and marketing capabilities.

“It also adds, through the re-seller arrangement, a new revenue angle where we will be able to sell advertising and media services to clients from all over the world into China.”

 

Major investors

Tightly held Animoca’s top 20 shareholders held 89.36% of the company on December 10, 2018.

Its number-one shareholder was Yip Katherine Chin with 14.78%, followed by Pheby Paul John on 9.61% and Asyla Inv Ltd with 8.87%.

JP Morgan Nom Aust PL, Toronga PL and Cleland Projects PL each held 7.39% stakes for a collective fourth to sixth place while Aust Executor Ttees Ltd had 5.62%.

Financial results

Animoca is finalising its quarterly report for the December quarter of 2018 after three successive quarters of positive cash flow for the company.

The company gained in the December quarter on the day it announced an unaudited $2.97 million, or 283%, increase in revenue to $4.6 million for September quarter 2018.

Cash receipts had been up $5.7 million, or 73%, to $12.9 million in the quarter, when compared to September quarter 2017.

BIG PICTURE: Animoca Brands increases revenue amid key acquisitions

Animoca collected $6 million with two oversubscribed placements to strategic investors in the quarter, with directors Siu and Holly Liu, strategic advisor Wilhelm Taht, and leading Hong Kong conglomerate Sun Hung Kai and blockchain partners such as Lympo also tipping in.

The company ended the September quarter with $5.65 million cash and cash equivalents.

In the quarterly report published on October 31, 2018, the company predicted $4.2 million of cash outflows for the December quarter.

Animoca’s quarterly results are expected later this month.

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Wed, 23 Jan 2019 20:45:00 +1100 https://www.proactiveinvestors.com.au/companies/news/213208/animoca-brands-corporation-s-deals-with-iclick-and-atari-bode-well-for-revenues-213208.html
<![CDATA[Media files - Animoca Brands partners with WAX; the leading eCommerce platform for digital items ]]> https://www.proactiveinvestors.com.au/companies/stocktube/11858/animoca-brands-partners-with-wax-the-leading-ecommerce-platform-for-digital-items-11858.html Wed, 16 Jan 2019 10:00:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/11858/animoca-brands-partners-with-wax-the-leading-ecommerce-platform-for-digital-items-11858.html <![CDATA[News - Animoca Brands Corporation signs deal to expand trading of blockchain-based digital assets ]]> https://www.proactiveinvestors.com.au/companies/news/212640/animoca-brands-corporation-signs-deal-to-expand-trading-of-blockchain-based-digital-assets-212640.html Animoca Brands Corporation Ltd (ASX:AB1) has executed a term sheet for collaboration and an exchange of value with Exposition Park Holdings SEZC, the company overseeing the Worldwide Asset eXchange, or WAX.

Since its launch in July 2018, WAX has become the biggest blockchain in the world by transaction volume, with more than 5 million peer-to-peer trades of digital collectables every day.

WAX is like the Amazon or eBay of digital items and provides a ready market for item sellers and buyers.

Animoca is collaborating with WAX to drive mass-market adoption of blockchain-based collectable virtual items and to use WAX’s millions of daily transactions to expand the reach of its subsidiary Pixowl’s The Sandbox into the gamer community.

Growth in WAXtrade volume.

The Sandbox is a decentralised, community-driven platform where creators will be able to monetise digital assets and gaming experiences on the blockchain.

READ: Animoca Brands acquires Sandbox game developer Pixowl to drive blockchain technology

This is already a successful mobile franchise with 40 million installs, 70 million worlds created and 1.2 million monthly active players.

The blockchain version for mobile, PC and Mac is launching later in 2019.

Animoca will allow player-made non-fungible tokens (NFTs) generated in The Sandbox blockchain game creation platform to be bought, traded and sold on the WAX Marketplace, providing additional visibility and liquidity to their creators.

Incentivising users

The company expects that the option to sell and trade digital assets on WAX will boost The Sandbox users’ loyalty and incentivise them to generate more content, enriching the entire community and ecosystem.

Importantly, Animoca will collect a share of the revenue generated by every transaction on WAX that involves assets for The Sandbox.

READ: Animoca Brands subsidiary teams with Lympo to reward exercise

Animoca co-founder and chairman Yat Siu said: “The relationship with WAX expands the Animoca Brands network and boosts opportunities for synergy, enabling improved monetisation of our and our partners’ NFTs and other digital assets on a well-established e-commerce platform that is also the most transacted blockchain globally.”

The chairman said that Animoca’s digital items/NFTs sold on WAX would have a ready audience.

“People who create NFTs in the Sandbox can start monetising their creators and all the other NFTs we plan to sell in the future,” he added.

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Wed, 16 Jan 2019 09:34:00 +1100 https://www.proactiveinvestors.com.au/companies/news/212640/animoca-brands-corporation-signs-deal-to-expand-trading-of-blockchain-based-digital-assets-212640.html
<![CDATA[News - Animoca Brands subsidiary teams with Lympo to reward exercise ]]> https://www.proactiveinvestors.com.au/companies/news/212365/animoca-brands-subsidiary-teams-with-lympo-to-reward-exercise-212365.html Animoca Brands Corporation Ltd (ASX:AB1) subsidiary OliveX (HK) Limited has teamed with Lympo to launch Lympo Squat, a mobile app that rewards users for performing squat exercises.

Lympo Squat is powered by human pose artificial intelligence (AI) technology to analyse the user’s movements and provide real-time feedback.

Adults of any age can participate in up to six daily squat challenges, tracked and assessed by the app’s AI software and the smartphone’s camera.

READ: Animoca Brands partners with video game pioneer Atari

Users are rewarded with Lympo tokens (LYM), a form of cryptocurrency, for performing squats.

Three LYM are rewarded for successfully performing a challenge with extra bonuses for completing a streak.

Users can cash out LYM to their own cryptowallets at any time in blocks of 1,000.

LYM can be bought or sold on various cryptocurrency exchanges or used directly to purchase sporting goods on https://shop.lympo.com.

Rewards to motivate exercise

OliveX CEO Keith Rumjahn said: “The hardest part of keeping New Year’s resolutions is perseverance.

“It’s easy to exercise on a good day, but it’s really hard to do so regularly over several weeks to build a healthy and long-term exercise habit.

“Lympo Squat gives players something to look forward to every day, using gamification and crypto rewards to help users achieve a healthy regular exercise habit that is both easy and convenient.”

Squats are among the most prevalent and useful forms of strength exercises.

These exercises can stimulate bone growth, control blood sugar, help with weight loss, improve balance, posture, muscle and ligament strength and function, while reducing back and joint pain.

Various health organisations, including the American Heart Association, recommend strength training at least twice per week.

READ: Animoca Brands signs revenue-generating deal with China partner

Lympo Squat uses human pose AI technology and the front camera of a mobile device to help users to perform squat exercises, tracking 17 points on the human body.

In addition to earning cryptocurrency for every set of squats, the app includes gamified features designed to motivate users to develop the habit of exercising regularly.

Lympo Squat’s exercises are done indoors and at any time without hassle, equipment or advance preparation.

LYM tokens have monetary value

LYM crypto tokens have monetary value and are issued by Lympo, the first blockchain company to reward users with cryptocurrency for engaging in physical activity.

Lympo has partnerships with major brand names including the NBA basketball team the Dallas Mavericks and Caroline Wozniacki, one of the world’s most recognisable female athletes.

OliveX targets the health and fitness apps, wearable technology and Internet of Things (IoT) market segments.

It develops and publishes a range of mobile apps and products, including apps and products powered by AI, that leverage gamification to address the fitness and health of users.

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Fri, 11 Jan 2019 12:32:00 +1100 https://www.proactiveinvestors.com.au/companies/news/212365/animoca-brands-subsidiary-teams-with-lympo-to-reward-exercise-212365.html
<![CDATA[Media files - Animoca Brands subsidiary OliveX successfully launches Lympo Squat app ]]> https://www.proactiveinvestors.com.au/companies/stocktube/11792/animoca-brands-subsidiary-olivex-successfully-launches-lympo-squat-app-11792.html Fri, 11 Jan 2019 12:29:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/11792/animoca-brands-subsidiary-olivex-successfully-launches-lympo-squat-app-11792.html <![CDATA[News - Animoca Brands appoints new company secretary ]]> https://www.proactiveinvestors.com.au/companies/news/211451/animoca-brands-appoints-new-company-secretary-211451.html Animoca Brands Corporation Ltd (ASX:AB1) has a new company secretary with Julian Rockett replacing Alyn Tai after she resigned from the position.

Rockett is a qualified corporate lawyer and listed company secretary whose background in law has included corporate compliance, advising on IPOs, M&As RTOs and capital raising for ASX-listed entities.

His diverse ASX-listed company secretarial experience includes supporting fin-tech, artificial intelligence, medical technology, logistics, equity, mining, energy, technology and commercial property companies.

In a statement, Animoca said: “The board welcomes Mr Rockett and takes this opportunity to thank Ms Tai for her contribution to the company.”

Animoca Brands leverages gamification, blockchain, and artificial intelligence technologies to develop and publish a broad portfolio of mobile products.

These include games such as The Sandbox, Crazy Kings and Crazy Defense Heroes as well as products based on popular intellectual properties such as Garfield, Thomas & Friends™, Ever After High and Doraemon.

The company is the exclusive China distributor of CryptoKitties.

READ: Animoca Brands partners with video game pioneer Atari

Animoca recently entered into a licence agreement with a wholly-owned subsidiary of Atari SA (XPAR:ATA) (NASDAQ:PONGF).

The agreement grants Animoca the rights to produce and publish blockchain versions of the popular Atari® mobile game titles RollerCoaster Tycoon® Touch™ and Goon Squad™ globally, excluding Greater China.

Atari will be a strategic shareholder

Atari will take an upfront consideration of US$250,000 for the licensing deal in scrip at 11 cents per share, becoming a strategic shareholder in Animoca Brands. This fee is recoupable against revenue generated by the games.

A revenue share will be payable to Atari after gross revenues generated by the games exceed a total of US$500,000.

RollerCoaster Tycoon Touch is a theme park management simulation game for mobile devices with over 19 million downloads globally.

Goon Squad is a card-based, multiplayer brawler video game in which players navigate an underworld ruled by mobsters and fast-paced card battles in order to build the ultimate criminal empire.

Animoca expects to begin publishing the blockchain version of these games in the latter half of 2019.

READ: Animoca Brands outlines China opportunity through iClick partnership

The Atari deal came hot on the heels of Animoca entering into a collaboration framework agreement with iClick Interactive Asia Limited (NASDAQ:ICLK).

The deal will increase the company’s market share in China, the world's largest mobile games market, and is expected to generate new initial revenue of $11 million for Animoca in 2019.

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Wed, 19 Dec 2018 15:37:00 +1100 https://www.proactiveinvestors.com.au/companies/news/211451/animoca-brands-appoints-new-company-secretary-211451.html
<![CDATA[Media files - Animoca Brands 'establishing itself as leader' in blockchain gaming with Atari deal ]]> https://www.proactiveinvestors.com.au/companies/stocktube/11655/animoca-brands--establishing-itself-as-leader--in-blockchain-gaming-with-atari-deal-11655.html Tue, 18 Dec 2018 22:27:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/11655/animoca-brands--establishing-itself-as-leader--in-blockchain-gaming-with-atari-deal-11655.html <![CDATA[News - Animoca Brands partners with video game pioneer Atari ]]> https://www.proactiveinvestors.com.au/companies/news/211357/animoca-brands-partners-with-video-game-pioneer-atari-211357.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a licence agreement with a wholly -owned subsidiary of Atari SA (XPAR: ATA) (NASDAQ: PONGF).

The agreement grants Animoca the rights to produce and publish blockchain versions of the popular Atari® mobile game titles RollerCoaster Tycoon® Touch™ and Goon Squad™ globally (excluding Greater China).

Atari will take an upfront consideration of US$250,000 for the licensing deal in scrip at 11 cents per share, becoming a strategic shareholder in Animoca Brands.

This fee is recoupable against revenue generated by the games.

A revenue share will be payable to Atari after gross revenues generated by the games exceed a total of US$500,000.

READ: Animoca Brands outlines China opportunity through iClick partnership

Animoca’s co-founder and chairman Yat Siu said: “This deal marks a special moment for me because I started my career working with Atari and using Atari computers.

“The RollerCoaster Tycoon franchise is, like many of Atari’s properties, a true evergreen, having been around for two decades.

“Given the strategic and commercial elements of this incredibly fun simulation, it is a perfect candidate for blockchain adaptation.”

 

The Edge: We Review RollerCoaster Tycoon Adventures for Nintendo Switch
Read The Review -> https://t.co/xW6R1Yxmsy@atari @AtariLife @RCTAdventures @RCT_Touch @Kirialys @nvizzio @UberStrategist @spindoctormario @Nintendo #Atari #GamingNews #Nintendo #NintendoSwitch #videogames pic.twitter.com/hdEBoTL9I2

— Atari Edge / アタリエッジ (@AtariEdge) December 16, 2018

 

RollerCoaster Tycoon Touch has over 19 million downloads

RollerCoaster Tycoon Touch is a popular theme park management simulation game mobile devices with over 19 million downloads globally.

Goon Squad is a card-based, multiplayer brawler video game in which players navigate an underworld ruled by mobsters and fast-paced card battles in order to build the ultimate criminal empire.

Animoca expects to begin publishing the blockchain version of these games in the latter half of 2019.

MoU also entered to explore other avenues

The two companies have also entered into a memorandum of understanding (MoU) to develop a strategic partnership to explore mutual opportunities in gaming, product development, blockchain, and other areas.

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Tue, 18 Dec 2018 12:07:00 +1100 https://www.proactiveinvestors.com.au/companies/news/211357/animoca-brands-partners-with-video-game-pioneer-atari-211357.html
<![CDATA[Media files - Animoca Brands' iClick deal provides special access to Chinese social media platforms ]]> https://www.proactiveinvestors.com.au/companies/stocktube/11633/animoca-brands--iclick-deal-provides-special-access-to-chinese-social-media-platforms-11633.html Mon, 17 Dec 2018 13:37:00 +1100 https://www.proactiveinvestors.com.au/companies/stocktube/11633/animoca-brands--iclick-deal-provides-special-access-to-chinese-social-media-platforms-11633.html <![CDATA[News - Animoca Brands outlines China opportunity through iClick partnership ]]> https://www.proactiveinvestors.com.au/companies/news/211273/animoca-brands-outlines-china-opportunity-through-iclick-partnership-211273.html Animoca Brands Ltd (ASX:AB1) entered into a collaboration framework agreement with iClick Interactive Asia Limited (NASDAQ:ICLK) last week.

Notably, the partnership is expected to generate new initial revenue of A$11 million for Animoca in 2019.

The deal will increase Animoca Brands’ market share in China, the world's largest mobile games market.

READ: Animoca Brands signs revenue-generating deal with China partner

Animoca will resell iClick’s online marketing services worldwide and will provide services to iClick and its partners and clients.

iClick is China’s largest independent online marketing platform by gross billings.

Both parties will leverage data provided by Animoca Brands’ artificial intelligence (AI) subsidiary Zeroth through the analysis and application of data using AI systems and approaches.

Animoca’s co-founder and chairman Yat Siu said: “By partnering with iClick, we aim to significantly expand the marketing and distribution capabilities of Animoca Brands in China… and to utilise this rare opportunity to leverage - including through our AI subsidiary Zeroth - the valuable data assets of over 780 million Chinese user profiles.”

Synergies resulting from the partnership

Animoca Brands will empower iClick to expand the scope of its activities in the gaming sector in international markets.

iClick will provide opportunities to increase market share of Animoca Brands products in China.

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Mon, 17 Dec 2018 09:41:00 +1100 https://www.proactiveinvestors.com.au/companies/news/211273/animoca-brands-outlines-china-opportunity-through-iclick-partnership-211273.html
<![CDATA[News - Animoca Brands signs revenue-generating deal with China partner ]]> https://www.proactiveinvestors.com.au/companies/news/210917/animoca-brands-signs-revenue-generating-deal-with-china-partner-210917.html Animoca Brands Corporation Ltd (ASX:AB1) has entered into a collaboration framework agreement with iClick Interactive Asia Limited (NASDAQ:ICLK).

The two companies will establish a strategic partnership with the goal to jointly develop and grow an online marketing business serving the video game sector.

iClick is an independent online marketing technology platform that connects worldwide marketers with audiences in China.

It was ranked China's largest independent online marketing technology platform in terms of gross billing in 2018 Q1-Q3 by Frost & Sullivan.

Reselling agreement to be finalised in the near-term

Animoca and iClick are now working to finalise a strategic reseller partnership wherein Animoca will become a strategic reseller of iClick’s online marketing services.

The goal is to assist iClick in expanding into the international video gaming markets currently served by Animoca Brands.

Notably, the reseller agreement is expected to generate revenues for Animoca of around US$8 million (about A$11 million) in the calendar year 2019.

China is a massive gaming market

Animoca believes that the partnership will unlock significant opportunities for new audience reach and revenue generation in China, the world’s largest mobile gaming market with over 25% of global games revenue.

China’s mobile games domestic revenue is projected to grow from US$16 billion in 2018 to US$24.7 billion in 2022, and the number of mobile gamers is set to increase from 598 million in 2018 to 720 million in 2021.

READ: Animoca Brands board members acquire company shares

In order to support business expansion, Animoca has raised $6 million at a premium price of 9.8 cents per share from strategic investors.

Investors include Katherine Yip, founder of Pacific Alliance Group and co-founder and partner of Vina Capital, Moses Tsang, founder of AP Capital and founding chairman of Goldman Sachs Asia Pacific, Sonny Vu, founder of Misfit (later acquired by Fossil Group for US$260 million), and Yat Siu, chairman and co-founder of Animoca Brands.

Animoca's co-founder and chairman Yat Siu said: “By partnering with iClick, we aim to significantly expand the marketing and distribution capabilities of Animoca Brands in China.

"We look forward to collaborating with the largest independent Chinese online marketing platform, and to utilise this rare opportunity to leverage - including through our AI subsidiary Zeroth - the valuable data assets of over 780 million Chinese user profiles.”

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Tue, 11 Dec 2018 13:06:00 +1100 https://www.proactiveinvestors.com.au/companies/news/210917/animoca-brands-signs-revenue-generating-deal-with-china-partner-210917.html
<![CDATA[News - Animoca Brands enters trading halt ahead of potential capital raising ]]> https://www.proactiveinvestors.com.au/companies/news/210729/animoca-brands-enters-trading-halt-ahead-of-potential-capital-raising-210729.html Animoca Brands Corporation Ltd (ASX:AB1) has been granted a trading halt by the ASX pending the release of details regarding a potential capital raising and a proposed strategic partnership to be entered into by the company.

Shares in the company will remain halted until the earlier of, either, the release of relevant information, or the commencement of trading on Tuesday, December 11, 2018.

READ: Animoca Brands partners with Tokyo-listed SoftBank Group company

The company recently entered into a strategic partnership with artificial intelligence incubator DEEPCORE, owned by global technology player SoftBank Group Corp. (TYO:9984).

Animoca entered the partnership via its wholly owned subsidiary Zeroth, which it recently acquired boosting its exposure to industry-leading AI (artificial intelligence) and blockchain startups.

Zeroth is one of the world’s first AI accelerators focused on frontier technologies like AI and machine learning.

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Fri, 07 Dec 2018 12:06:00 +1100 https://www.proactiveinvestors.com.au/companies/news/210729/animoca-brands-enters-trading-halt-ahead-of-potential-capital-raising-210729.html