Synchronica plc (AIM: SYNC), the mobile email and synchronisation solutions copmpany, climbed higher in early trading after it announced the launch of a new consumer push email solution. The solution, named SimpleMail, brings mobile email to almost 100% of handsets in use today, the company said. The product is based on technology from the recent acquisition of AxisMobile.
Synchronica has already signed license agreements for the new technology with two mobile operators in emerging markets, and has received an expansion order from a mobile operator in the Former Soviet Union for additional licenses.
Users can register for the service from their mobile handset, rather than having to register via a personal computer which is considered a key benefit in emerging markets, where broadband is limited.
Carsten Brinkschulte, CEO of Synchronica, said, "There are more than 3.5 billion mobile users and more than 2 billion mailboxes in use worldwide. Our mission is to bring mobile email to the mass market, on the widest range of devices. Synchronica SimpleMail, which is based on technology from our recent acquisition of AxisMobile, extends our reach from Smartphones and feature phones right down to even the most basic of handsets. This is a key proposition for emerging markets and has already brought us two new mobile operator customers, one in Africa and one in India."
Synchronica launches Push Email Solution for Low-End Phones
Last updated: 20:01 28 Oct 2008 AEDT, First published: 21:01 28 Oct 2008 AEDT