Synchronica PLC (LON:SYNC, TSX-V:SYN) announced that it has integrated new advanced transcoding and streaming functionality in the latest version of its flagship Mobile Gateway software.
The technology was obtained as part of Synchronica's 2010 acquisition of competitor iseemedia, whose iseedocs solution has now been fully integrated with Synchronica Mobile Gateway 6.
The new and upgraded Mobile Gateway 6 was unveiled earlier this week. The company highlighted that Mobile Gateway 6 introduces unified messaging capabilities, a ‘presence-enabled’ address book and ‘ultra-lightweight’ client software. Mobile Gateway continues to support literally any mobile phone in use today, providing push Email, synchronization, instant messaging and social networking even on low-end devices.
The new transcoding and streaming functionality dramatically reduces network bandwidth consumption and allows users to view complex Email attachments even from entry-level mobile devices.
The new transcoding technology helps to mitigate a rising problem for mobile operators caused by increased usage of data-heavy applications such as mobile Email.
According to a recent industry study, 1MB of data traffic could cost mobile operators up to seven times more than they would pay for a one minute voice call. Consequently, operators are now increasingly investing in bandwidth-optimization technologies. Mobile Gateway 6 allows mobile operators and device manufacturers to provide bandwidth-efficient next generation mobile messaging comprising Push Email, Instant Messaging and Social Networking.
Chief executive Carsten Brinkschulte said: " With Mobile Gateway's new transcoding, we can reduce the total bandwidth used by up to 90 percent, and at the same time provide full document viewing capabilities even on entry-level phones without the need for complex attachment viewer applications."