OptiBiotix Health plc (LON:OPTI) has announced that its SlimBiome weight management technology will be used in US partner Cereal Ingredients' (CII) Nutri-Bites range of cereal products.
The AIM-listed obesity and cholesterol management firm said that the partnership will extend the application of SlimBiome® into products such as breakfast cereals and cookies, cakes as well as a range of healthy snacks, yoghurts, and cereal bars.
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OptiBiotix said the move was a continuation of its focus on the US market following a supply and manufacturing agreement signed with CII in December 2017.
The group added that product range will be showcased at the 2018 Natural Products Expo West & Engredea, the world’s largest trade show for organic, natural and healthy products.
WATCH: Optibiotix to launch SlimBiome in Nutri-Bites with US partner
OptiBiotix's sales and marketing director, Christina Wood, said: “By combining OptiBiotix's award-winning SlimBiome® technology with CII's market-leading ingredients, manufacturing capacity and product development, we have created a delicious functional solution which can help customers manage their weight by reducing snacking and food intake without food cravings.
"We are delighted to share this innovative science-based approach to weight management with food and ingredient buyers from around the world at the Natural Products Expo West & Engredea show."