Sign up Australia
Proactive Investors - Run By Investors For Investors

Wattle Health Australia eyes Chinese infant formula market

Commencing initial supply of its infant formula to 100 key stores.
Wattle Health Australia eyes Chinese infant formula market
The company listed on the ASX in March 2017

Recently listed Wattle Health Australia (ASX:WHA) has signed an agreement with one of the largest retailers of mother and baby products in China - Aiyingdao Zhuhai Business Chain.

As part of the agreement, Wattle Health will commence initial supply of its infant formula to 100 key stores of Aiyingdao across mainland China.

It is worth noting that Aiyingdao’s network is responsible for 40% of all infant formula sales in China, with over 1000 retail store locations.

The companies are also commencing negotiations to formalise a long-term supply agreement to market infant formula across the entire Aiyingdao network in mainland China.

Based in Melbourne Victoria, Wattle Health is in the business of developing and marketing consumer food products, with an initial focus on dairy products (dried milk and infant formula).

The company listed on the ASX in March 2017 after raising $8 million from an oversubscribed initial public offer.

Interestingly, the company’s shares were last trading at $0.40, double the issue price of $0.20.

Wattle Health uses only Australian manufacturers to manufacture its products.

This is intended to promote and leverage on the brand positively in Australia and in export markets, as there is growing consumer sentiment for Australian made food products.



Register here to be notified of future . Company articles
View full . profile

Proactive Investors Australia Timeline

Related Articles

learning symbol on a keyboard
January 17 2017
The English language learning specialist is confident it can kick on in the coming year
E-mail
October 18 2016
Geographical expansion, product innovation and strategic partnerships continue to be well executed, said house broker finnCap
Digital marketing
March 28 2017
Michael Karg, Ebiquity’s CEO, said:“We have already made good progress with our growth acceleration plan, which will replicate our service offering across key territories, further strengthening our ability to service global clients.”

© Proactive Investors 2017

Proactive Investors Australia PTY LTD ACN:132787654 ABN:19132787654.

Market Indices, Commodities and Regulatory News Headlines copyright © Morningstar. Data delayed 15 minutes unless otherwise indicated. Terms of use