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Big Un seals online video advertising deal

Big Un seals online video advertising deal

Media and technology services company Big Un (ASX:BIG) has activated further revenue from advertising after signing a sponsorship deal with an Australian luxury fashion brand aimed at a global menswear market.

Under the agreement, Big Un’s world-first video review platform known as “Big Review TV” will provide Mojo Downunder with pre-roll advertising slots in selected video content featuring luxury or fashion brands.

This represents the first foray by an advertiser into Big Review TV retail fashion sector content.

The agreement is expected to demonstrate how Big Un’s style of video content can positively influence brand perception amongst young shoppers in a market where brands need to be able to interact and engage with customers.

Big Review TV currently has over 13,000 SME members at varying levels of membership.

Strong growth in this area is expected to continue and is currently being driven by telemarketing activity.
Last month, Big Un reported revenue of A$500,000 from a sales distribution licence sold to DNA Behaviour International Resources for sales operations in New York.

The Mojo Downunder deal also follows a sponsorship agreement signed with First Class Capital, which provided Big Un with sponsorship revenue income from the retail finance sector.

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September 09 2016
May 06 2016

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